The Marketing Buddy directory
178 marketing tools.
Scored for the AI stack.
I rate every tool on three things you can't fake: pricing transparency, agent-readiness (MCP and API), and whether it actually solves a real marketing job. Skip the hype, find what plugs into your stack.
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Type the name, a category, or the job you're hiring it for. Jump straight to the review, pricing, or alternatives.
MCP-ready
Plug Straight Into Claude or ChatGPT
These ship a real MCP server today. Wire them up once and your agent can read keywords, send campaigns, pull analytics, or close deals without you in the loop. No roadmap promises.
Developer-first social and ads API with an MCP server, covering 16 social platforms and 7 ad networks.
AI visibility and GEO platform with a free tier and a 59-tool MCP server plus REST API on every plan.
API-first SEO data platform for developers building SEO tools and software solutions
AI search visibility tracker paired with Quill, an agent that drafts, refreshes, and publishes content for you.
AI search visibility platform with an official MCP server and REST API on every paid plan, from $125/mo.
Complete SEO platform with AI search tracking, keyword research, competitor analysis, and content optimization tools.
All-in-one platform for course creators, coaches, and experts to build, market, and sell knowledge products
Creator-focused email marketing platform with powerful automations and integrated monetization tools
Drag-and-drop landing page builder with 200+ templates and strong conversion optimization tools
Developer-focused transactional email API with industry-leading speed and deliverability for apps
AI-powered SEO tool for content optimization and AI search tracking built for agencies.
The original social media scheduler with 11 platforms, AI assistant, and forever-free plan for 3 channels.
AI-powered email marketing platform built specifically for SaaS with native Stripe integration
Open-source social media scheduler for 30+ platforms with built-in AI agents and a public REST API. Self-hostable or use the hosted version.
AI search visibility platform tracking how your brand shows up across ChatGPT, Perplexity and other AI engines.
AI-powered SEO content platform with research, optimization, and AI search visibility tracking
AI search visibility tracker that turns citation data into a weekly action plan for lean teams.
AI-powered social media automation with viral templates and cross-platform publishing for creators.
All-in-one CRM and marketing platform designed for agencies. Replaces multiple tools but has a steep learning curve.
All-in-one CRM and marketing platform with a real free tier, per-seat paid plans, and credit-metered AI features.
Quick lists
Two Shortcuts
On a budget? Start with the cheap stuff that doesn't suck. Worried about stale data? The right column moves first when something changes.
Best on a Budget
Great tools with free plans or under $20/mo
Recently Updated
Latest reviews, scores, and content refreshes
Categories
Browse by Job to Be Done
Tagged by what each tool actually does, not how it markets itself. Side-by-side scores, pricing, and agent-readiness inside every category.
SEO Software
61 toolsTrack rankings, research keywords, audit sites
Email Marketing
36 toolsSend campaigns, automate sequences, grow your list
Ai Search Visibility
26 tools
AI Content SEO
23 toolsAI-assisted content optimization built for search
Social Media Automation
21 toolsAI-native posting, DMs, repurposing, and developer APIs for social
Email Marketing Platforms
14 toolsGeneral email platforms for newsletters, campaigns, and everyday sending
SEO Suites
12 toolsAll-in-one platforms: keywords, rank tracking, backlinks, and audits
SEO APIs
12 toolsSEO tools with a documented API for programmatic and agent use
SEO Autopilot
11 toolsAI that researches, writes, and publishes SEO content automatically
All-in-One Marketing
10 toolsCRM, email, funnels, and more in one platform
Newsletter Platforms
10 toolsPublishing, subscriptions, and monetization for newsletters and creators
Sales Funnels & Landing Pages
9 toolsBuild pages, run funnels, convert visitors
Ecommerce Email
9 toolsEmail and SMS built for stores: product data and automated flows
Marketing Crm
8 tools
Marketing Automation
8 toolsBehavior- and trigger-driven email built around workflows and events
Technical SEO & Crawlers
8 toolsSite crawlers and technical audits for structure and indexing
Transactional & Email APIs
8 toolsDeveloper-first email platforms with APIs for transactional sending
Keyword Research
5 toolsFind and analyze keywords and search demand
Social Media
5 toolsSchedule, publish, and analyze social content
Online Course Platforms
5 toolsCreate, host, and sell digital courses
Competitive Intelligence
3 toolsTraffic, market, and competitor research
Ai Cmo
3 tools
Ai Chatbot Builders
1 toolsCustomer Support
1 tools
Paid Ads
1 tools
Website Builders
1 toolsBuild sites without code
Web Analytics
1 tools
WordPress SEO
1 toolsSEO plugins and tools built for WordPress and other CMS
The full list
Every Tool, A–Z
All 178 tools in one place. Jump to a letter, or Ctrl-F your way to the one you're after.
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Where Next
Reviews are the start. Pull tools side-by-side, break pricing down to the cent, find a cheaper swap, or read the strategy behind picking a stack that won't embarrass you in twelve months.