Joonas Rotko · Founder, That Marketing Buddy
I assess SEO and GEO software through 10+ years of agency work, current product research, buyer needs, competing tools and total cost.
How this review was prepared
This assessment combines 10+ years of agency experience, product experience, Seobility's current and September 18 pricing, plan limits, add-ons, AI Overview tracking, upcoming AI Visibility, MCP beta, and comparison with the wider SEO and GEO market.
This page may include affiliate links, meaning I may earn a commission if you sign up (at no extra cost to you).
The Verdict
Is Seobility right for you?
Seobility is a strong value when the main job is keeping client sites healthy, monitored and understandable.
It brings recurring crawling, issue prioritisation, rank tracking, backlinks and uptime into an approachable account. For a practical agency, that can be more useful than a huge research database that rarely becomes work.
The September 18 lineup improves the scaling path by adding a €99.90 Professional tier between Premium and Agency. Seobility is still less compelling when deep market intelligence, paid-search research or mature multi-platform GEO analytics lead the brief. Price projects, keywords, deep rank tracking and applicable tax before choosing a tier.
Who It's For
Who Seobility is for (and who it isn't)
✓ Best for
- +Businesses maintaining their own sites. Premium combines 25,000-page crawls, 3 projects and 300 keywords from September 18.
- +Agencies selling technical hygiene. Scheduled crawls and monitoring support a concrete monthly service.
- +Teams wanting understandable priorities. The product centres on issues and actions rather than hundreds of reports.
× Consider something else if
- −Competitive research drives decisions. A broader suite provides deeper market and historical data.Try Semrush →
- −Mature GEO reporting is required today. AI Visibility is still marked coming soon, though AI Overview tracking exists. PromptWatch provides dedicated AI visibility, citation and sentiment monitoring now.Try PromptWatch →
- −You need a proper content toolkit. Seobility can surface on-page issues, but it is not a complete briefing, writing, optimisation and refresh workflow.Try Surfer →
What You Can Do
What can Seobility do?
Run a recurring technical health check
Audit groups technical and on-page issues. From September 18, Premium supports 25,000 pages across 3 projects, Professional 50,000 across 7 and Agency 100,000 across 20. Review issues in context before assigning them because automated checks can mix template exceptions and low-impact notices with urgent problems.
Monitor rankings and AI Overviews
Ranking Monitoring includes Google AI Overview visibility. From September 18, Premium includes 300 keywords, Professional 700 and Agency 2,000, with add-on blocks. Organise terms by page, service and market so movement has an owner and a business interpretation.
Watch links and uptime
Backlink and uptime monitoring can catch lost links or outages between reports. It is a practical early-warning layer, but not a specialist prospecting database or infrastructure incident system.
Turn audits into a monthly queue
Compare crawls, choose issues tied to important templates, assign implementation and verify the next crawl. Seobility supports this discipline, but sending an untouched issue list is not strategy.
Create a client report with an action owner
Use ranking, crawl, backlink and uptime changes to explain what moved, why it matters and who acts next. Professional adds up to three member accounts and white-label reporting, and Agency raises that to unlimited member accounts with the same white-label reporting, in the September 18 lineup. A PDF without decisions is still only an export.
AI, API & MCP
How Seobility fits an AI-agent workflow
Seobility is a rank-tracking and site-audit tool that added an official beta MCP server in 2026, alongside a longer-standing, credit-metered REST API for programmatic checks.
AI agent workflow
Checking AI Overview visibility and queueing new keywords
An agent on a Premium or Agency plan can check a project's current AI Overview visibility and organic rankings inside a chat client, then add newly discovered long-tail keywords to the tracked list for the next crawl, all within the plan's credit allowance. The server cannot delete anything, which caps how much damage a mistaken call can do.
Approval boundary: Adding keywords consumes plan quota but is low-risk and reversible by removing them again, so routine use like checking rankings or adding a keyword doesn't need per-action sign-off. A bulk addition large enough to threaten a plan's monthly cap is worth flagging to a human first.
MCP
officialBeta server for rankings, audits, and keyword adds
Seobility MCP, currently in beta, is set up from Account Settings inside the app using a personal API key and is limited to Premium and Agency plans. It covers ranking monitoring for both Google and AI Overviews, starting and reading website audits, generating exportable SEO reports, and adding keywords to a project, which is its one confirmed write action. It's compatible with ChatGPT, Claude, Claude Code, Cursor, and Codex, and MCP requests draw from the plan's included credits.
SEO MCP: Connect AI Assistants to Seobility Data →API
officialLegacy credit-metered API for rankings and on-page checks
Seobility's older REST API, documented at legacy.seobility.net, is authenticated with an API key passed as a query parameter and charges credits per call: 100 for a full SEO Check, 20 for a Keyword Check, 175 for a TF*IDF Check, and 3 for a single Ranking API call. Whether this API is limited to a specific plan tier isn't stated on Seobility's current pricing page, so treat any plan-gate claim for it as unconfirmed. There's no OpenAPI spec or official SDK.
Seobility legacy API documentation →Pricing
How much does Seobility cost?
Exclusive reader deal
8% off all Seobility plans
Applies after your free 14-day trial. Valid through September 2027.
This is an affiliate link. The discount is yours either way, and I may earn a commission at no extra cost to you.
The published entry plan starts at Free. For this review's professional buyer, the practical starting point is €99.90/mo before users and add-ons. A free plan is available.
| Plan | Monthly |
|---|---|
| Basic | Free |
| Premium (from Sep 18) | €59.9/mo |
| Professional (from Sep 18)Popular | €99.9/mo |
| Agency (from Sep 18) | €209.9/mo |
Seobility has published a new EUR lineup effective September 18. Premium becomes €59.90 monthly, Professional €99.90 and Agency €209.90. Annual billing shows effective monthly prices of €47.92, €79.92 and €167.92 (a 20% discount). The free Basic account remains available but is an evaluation tier. Projects, tracked keywords, deeper daily tracking, extra prompts and applicable tax determine the real bill.
Basic: evaluation for one small site
The September 18 page lists one project, 10 keywords, 5 daily tool credits and a 100-page crawl limit. It is useful for judging issue quality, but far below a normal professional configuration.
Premium: one business or a very small roster
Premium provides 3 projects, 25,000 pages per crawl, 300 keywords and 50 tool requests per day. It is a strong owner-operated plan, but it does not include member accounts in the new table.
Professional: the practical small-agency tier
Professional adds 7 projects, 50,000-page crawls, 700 keywords, 100 tool requests, up to three member accounts and white-label reporting. At €99.90 monthly or €79.92 per month on annual billing, it is the honest comparison for a growing team.
Agency: portfolio capacity and white label
Agency increases capacity to 20 projects, 2,000 keywords, 200 tool requests and unlimited member accounts. White-label reporting also ships on Professional, not just here. Agency adds one-minute uptime monitoring and phone support. Buy it when the roster or delivery promise uses those limits.
Extra projects and keywords are separate
From September 18, an additional project without keywords costs €14.90 on Premium, €9.90 on Professional or €4.90 on Agency. Each extra 100-keyword block costs €10.90, €8.90 or €6.90 respectively. A project add-on does not bundle any keywords, the two are billed separately.
Future AI capacity has add-on pricing
The coming AI Visibility feature lists extra 25-prompt blocks at €19.90 and 100-prompt blocks at €39.90, across up to four platforms. This add-on is marked coming soon and is not purchasable yet, treat it as published future pricing rather than something you can buy today.
VAT and renewal matter
Displayed prices exclude VAT. Monthly and annual subscriptions renew automatically, but Seobility states they can be cancelled without a cancellation period. The 14-day paid-plan trial requires a payment method.
Alternatives
When I'd choose something else
Three different buying priorities, and what I'd pick instead for each one.
Broader agency suite
SE Ranking
Choose it when research, larger tracking and reporting must sit beside audits.
Trade-off: Entry cost and complexity are higher.
Explore SE Ranking for this use case →Deep competitor intelligence
Semrush
Choose it when market, keyword and historical research drive engagements.
Trade-off: It costs much more.
Explore Semrush for this use case →Simpler keyword research
Mangools
Choose it when discovery and SERP work matter more than audits.
Trade-off: Site monitoring is lighter.
Explore Mangools for this use case →Keep going
- Compare Seobility against the field: Best Free SEO Tools for a Small Business
- Compare Seobility against the field: Best Rank Tracking Software for One Website
- Put it to work: How to Do an SEO Audit on Your Website: A Step-by-Step Guide
Downsides
Limitations to consider before subscribing
Narrower research depth
Strongest around owned-site health, not market intelligence.
Add-ons can change the value
Projects, keywords and deeper daily tracking should be modelled before comparing tiers.
AI Visibility is not fully launched
Treat broader answer-engine coverage as roadmap.
Issues need prioritisation
Not every warning deserves implementation.
My Recommendation
My recommendation: use Seobility as a maintenance system
Shortlist it when recurring audits, rankings, AI Overview checks and site-health priorities are the work stakeholders buy. Professional is the most balanced September 18 tier for a small agency.
Choose Semrush for deep market and paid-search research, SE Ranking for a broader agency suite or Mangools for keyword-first work.
What to check during the trial
- –Crawl a site with known issues.
- –Import the real reporting keyword set.
- –Build a one-month remediation queue.
- –Create the report a client would receive.
- –Model projects, keywords, deep rank tracking, future prompts and VAT.
Use Seobility with Claude, ChatGPT or a coding assistant
On a paid plan, connect Seobility's MCP to Claude, ChatGPT or a coding assistant and ask for rankings, AI Overview changes or the highest-impact crawl issues, then turn the answer into a prioritised task or report. It's still beta, so keep client-critical workflows supervised.
FAQ
Frequently asked questions about Seobility
Basic remains free. The September 18 table lists one project, 100 pages per crawl, 10 keywords and 5 daily tool credits, so it is an evaluation account rather than an agency plan.
From September 18, Professional is the practical small-agency tier with 7 projects, 700 keywords, three member accounts and white-label reporting. Agency fits larger rosters that need 20 projects, 2,000 keywords and unlimited members, with the same white-label reporting.
It tracks Google AI Overviews; broader AI Visibility is marked coming soon.
For many small and mid-size sites, yes. Complex investigations may need a specialist crawler.
Choose it when recurring site health, ranking checks and issue prioritisation matter more than the widest competitor database, content system or paid-search toolkit.
Yes. Its MCP beta supports ChatGPT, Claude, Claude Code, Cursor and Codex on paid plans. It can retrieve data, start crawls and add items such as keywords, while deletion is blocked.
Extra projects and extra 100-keyword blocks are separately priced, as will future extra AI-prompt blocks once AI Visibility ships. VAT may also apply.
Sources & References (6)
Spot something out of date?Vendors and readers, send me the correct fact.
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