Is Selzy or MailerLite free?

Both have a permanent free plan. MailerLite's covers 250 subscribers and 2,500 emails a month. Selzy's covers 100 contacts and 1,000 emails a month, with a Selzy logo in your emails.

Does Selzy's yearly discount last?

Selzy sells it as 30% off for the first 12 months and doesn't publish the renewal rate. MailerLite's yearly saving is smaller and isn't framed as a first-year offer.

Does Selzy work for a team of three?

Maybe, but Selzy doesn't publish how many users its plans include, so ask its support before you commit a team to it. MailerLite Comfort includes 3 seats and costs $19/month billed monthly at 1,000 contacts.

Does Selzy charge by emails sent or by list size?

By list size on Lite and Standard, with unlimited emails. Selzy counts each unique contact you email within a month. If you send rarely to a large list, it also sells prepaid per-email packages with no contact limit. MailerLite is priced by subscriber count.

Can I try the paid features before paying?

On both, yes. MailerLite gives a 14-day trial with no card required, and then the account reverts to Free. Selzy gives a 14-day trial with caps on emails and contacts, and doesn't say whether it needs a card.

Selzy vs MailerLite: which is cheaper once your list passes the free plan?

Email marketing and CRM platforms · Verified 1 Oct 2026 · By Joonas Rotko

Selzy

Desk research

From Lite, billed annually

$5.25/mo

$7.50/mo billed monthly

MailerLite

Desk research

From Comfort, billed annually

$10.80/mo

$12/mo billed monthly

Quick answer

Selzy is my pick for a solo marketer or a growing list, because it is the cheaper paid plan at both sizes I price. At 500 contacts Selzy Lite is $7.50/month billed monthly against MailerLite Comfort at $12/month billed monthly, and at 5,000 it is $30/month billed monthly for Selzy, with unlimited emails, and $49/month billed monthly for MailerLite. MailerLite wins for a team: Comfort includes 3 seats, while Selzy doesn't publish a seat count. Selzy's yearly price is a 30% first-year offer with no published renewal rate, so I'd compare the two on monthly billing. Prices verified 1 Oct 2026.

Across the three setups below: Selzy in 2 of 3 scenarios.

Which one fits you?

Solo marketer or small business, a list just past the free tier
Selzy
My pick
$5.25/mo billed annually
A 500-contact list is past both free plans: Selzy's covers 100 contacts and MailerLite's covers 250 subscribers. On monthly billing Selzy Lite is $7.50/month billed monthly against MailerLite Comfort at $12/month billed monthly. On yearly billing it is $5.25/month billed annually for the first year against $10.80/month billed annually.
Why this pick, and when to skip it
Skip it if you want to try paid features without a card or need a second login. MailerLite gives 2 seats on Free and a 14-day trial with no card, and Selzy doesn't say whether its trial needs one.
See Selzy plans
Growing list, sending regularly
Selzy
My pick
$21/mo billed annually
At 5,000 contacts Selzy Lite is $30/month billed monthly, with unlimited emails. MailerLite Comfort is $49/month billed monthly. On yearly billing Selzy is $21/month billed annually for the first year and MailerLite is $44.10/month billed annually.
Why this pick, and when to skip it
Selzy is cheaper on monthly billing, where both prices are standing, so I'd pick it on that basis and re-check the yearly rate at renewal.
Skip it if you want a yearly price you can plan past the first year. MailerLite's yearly rate is its standing discount, while Selzy doesn't publish what its yearly plan renews at.
See Selzy plans
Small team managing one list together
MailerLite
My pick
$17.10/mo billed annually
For three people on a 1,000-contact list, MailerLite Comfort includes 3 seats and costs $19/month billed monthly, or $17.10/month billed annually. Selzy doesn't publish how many users any plan includes, so there is no published Selzy price for a three-person team.
Why this pick, and when to skip it
Skip it if Selzy confirms in writing that Lite covers three users. On list size alone Selzy Lite would then be the cheaper plan at 1,000 contacts.
See MailerLite plans

Neither fits? See the alternatives, or take the 2-minute recommendation.

How are Selzy and MailerLite really different?

Free plan
Selzy
100 contacts and 1,000 emails a month, with a Selzy logo in the footer. Automation is included.
MailerLite
Up to 250 subscribers and 2,500 emails a month, with 2 seats and 3 automations.
MailerLite's free plan holds a bigger list and allows a second login. Past either ceiling, the free plan stops mattering and the paid price decides.
How the price grows with your list
Selzy
By unique contacts emailed in a month, with unlimited emails on Lite and Standard. Selzy also sells prepaid per-email packages.
MailerLite
By subscriber count, with every paid plan carrying the full feature set at every list size.
Both climb as the list grows, but Selzy Lite stays well under MailerLite Comfort at every size I priced.
Team seats
Selzy
Not published for any plan.
MailerLite
2 on Free, 3 on Comfort, unlimited on Power.
A team can plan around MailerLite's numbers. With Selzy you have to ask first.
Yearly discount terms
Selzy
30% off, sold as an offer for the first 12 months. The renewal rate isn't published.
MailerLite
A smaller saving on the yearly toggle. MailerLite doesn't describe it as a first-year offer.
Selzy's yearly price is lower but may not last. MailerLite's is smaller and easier to budget.
Trial and refund terms
Selzy
A 14-day trial of the paid plans, and a 30-day money-back guarantee in the terms with conditions.
MailerLite
A 14-day trial with no card required. Refunds are at MailerLite's discretion, within 30 days.
Both let you test paid features. Selzy's written refund terms are firmer, while MailerLite's trial is explicit about not needing a card.

What will Selzy or MailerLite cost for your setup?

The cheapest plan that covers each setup, add-ons included. Prices exclude VAT.

Solo marketer or small business, a list just past the free tier

500 subscribers · mailed 3 times a month (for tools priced by emails sent) · 1 user

MonthlyYearly, per month

Selzy

My pick

$7.50

$5.25

Lite

Above 500,000 subscribers: Standard (+$1,359.75/mo, billed annually).

MailerLite

$12

$10.80

Comfort

Above 200,000 subscribers: nothing published fits.

See Selzy plans

Usage, limits and billing

Selzy

Uses 500 of 500,000 subscribers.
On monthly billing: $90 a year.
On annual billing: $63 a year.

MailerLite

Uses 500 of 200,000 subscribers.
On monthly billing: $144 a year.
On annual billing: $129.60 a year.

Growing list, sending regularly

5,000 subscribers · mailed 3 times a month (for tools priced by emails sent) · 1 user

MonthlyYearly, per month

Selzy

My pick

$30

$21

Lite

Above 500,000 subscribers: Standard (+$1,344/mo, billed annually).

MailerLite

$49

$44.10

Comfort

Above 200,000 subscribers: nothing published fits.

See Selzy plans

Usage, limits and billing

Selzy

Uses 5,000 of 500,000 subscribers.
On monthly billing: $360 a year.
On annual billing: $252 a year.

MailerLite

Uses 5,000 of 200,000 subscribers.
On monthly billing: $588 a year.
On annual billing: $529.20 a year.

Small team managing one list together

1,000 subscribers · mailed 3 times a month (for tools priced by emails sent) · 3 users

MonthlyYearly, per month

Selzy

Fit unconfirmed

Lite is priced, but users limit isn't published

MailerLite

My pick

$19

$17.10

Comfort

Above 200,000 subscribers: nothing published fits.

See MailerLite plans

Usage, limits and billing

Selzy

The plan's price is published, but a limit this setup needs isn't, so the fit can't be confirmed.

MailerLite

Uses 1,000 of 200,000 subscribers.
On monthly billing: $228 a year.
On annual billing: $205.20 a year.

How I calculated this

For each tool I price every current plan plus the add-ons a setup needs, from the vendor's published prices only, and take the cheapest. Monthly and annual billing are priced separately. When a limit or price isn't published, the tool shows as not fitting instead of a guess.

Solo marketer or small business, a list just past the free tier: A list of about 500 contacts, just past the free tiers most vendors offer. One login. Tools priced by emails sent are costed at three mailings per subscriber a month.
Growing list, sending regularly: A list of 5,000 contacts, sending regularly. One login. Tools priced by emails sent are costed at three mailings per subscriber a month.
Small team managing one list together: Three people logging in to the same 1,000-contact list. Seats, not list size, are the deciding limit. Tools priced by emails sent are costed at three mailings per subscriber a month.Selzy, monthly billing: Lite is priced, but users limit isn't published. Users limit isn't published.Selzy, annual billing: Lite is priced, but users limit isn't published. Users limit isn't published.

Selzy vs MailerLite side by side

I compare email/CRM platforms on: Real cost per list size, both billing bases; Free-tier contact ceiling before you must pay anything; Team seats included, and the seat price past that; List segmentation depth; Automation workflow depth and any step/action limits; Deliverability and sending limits (emails per month, per day, or per rolling window); CRM and ecommerce integration depth; What happens past your plan's contact ceiling (overage pricing vs a forced upgrade).

Selzy and MailerLite compared on the main buying criteria
Criterion	Selzy	MailerLite
Free plan	100 contacts, 1,000 emails a month, Selzy logo in the footer.	250 subscribers, 2,500 emails a month, MailerLite branding on emails.
Entry paid plan, monthly billing	Lite: $7.50/month billed monthly at its entry band.	Comfort: $12/month billed monthly at its entry band.
Entry paid plan, yearly billing	Lite: $5.25/month billed annually for the first year. The renewal rate isn't published.	Comfort: $10.80/month billed annually.
Seats included	Not published.	2 on Free, 3 on Comfort, unlimited on Power.
Automation	Included on every plan, Free too. No workflow limit is stated.	3 on Free, 50 on Comfort, unlimited on Power.

All details, including automation and AI workflows

All compared details for Selzy and MailerLite
Criterion	Selzy	MailerLite
Sending limits	1,000 emails a month on Free, unlimited on Lite and Standard.	2,500 emails a month on Free. No send cap is published for Comfort or Power.
Past your plan's contact limit	On Lite and Standard, emailing contacts past the plan's contact limit is charged per extra email (location-dependent rate); campaigns are put on hold if the balance cannot cover it.	Paid plans move you up to the next subscriber tier automatically. On Free, sending locks until you upgrade or trim the list.
Trial and refunds	14-day trial and a 30-day money-back guarantee with conditions.	14-day trial, no card. Refunds at MailerLite's discretion.
Full price ladder	Free (100 contacts). Lite: $7.50/month billed monthly, or $5.25/month billed annually for the first year, rising by contact band up to 500,000 contacts. Standard: $15/month billed monthly, or $10.50/month billed annually for the first year, rising up to 1,000,000 contacts. Enterprise: Custom.	Free (up to 250 subscribers). Comfort: $12/month billed monthly, or $10.80/month billed annually. Power: $25/month billed monthly, or $22.50/month billed annually. Both rise with the list up to 200,000 subscribers. Enterprise: Custom.
Pay-per-email option	Prepaid email packages with an unlimited contact list, priced per email. Smaller package sizes aren't listed as a table.	MailerLite's pricing page lists no pay-per-email option.
Deliverability and quality checks	An email quality checker (anti-spam tips, size check, SPF, DKIM and DMARC check) on Standard and Enterprise only.	MailerLite's pricing page doesn't list a deliverability checker by tier.
Branding removal	The Selzy logo comes off from Lite.	MailerLite branding comes off from Comfort.
API and integrations	A public REST API. WordPress plugin and API-based connections are free; CRM, e-commerce and form integrations are a paid add-on. Zapier has a Selzy app.	Limited (no sending) on Free, full sending from Comfort up. 100+ integrations including WordPress and Zapier.
Support	24/7 support in six languages by email, live chat or phone, ticked on every plan including Free.	MailerLite's pricing page doesn't break support out by tier.
Pricing currency	Shown in USD or EUR depending on where you are, with the same numbers in both.	USD on the pricing page.

Who should pick Selzy, and who should pick MailerLite?

Selzy

Desk research

Best for solo marketers and small businesses
Best for growing lists sending regularly

Selzy charges for contact list size and lets you send as many emails as you like, starting at $7.50/month billed monthly on Lite (or $5.25/month billed annually) at its entry contact band. The free plan covers 100 contacts and 1,000 emails a month, and every plan, including Free, comes with round-the-clock support. The yearly price is a 30% first-year offer, and Selzy doesn't state the renewal rate.

Best for: Small lists that mail often: unlimited sends on Lite and Standard, with round-the-clock support and automation on every plan, including the free one.

Strengths

A free plan with 100 contacts, 1,000 emails a month and automation included, plus a 14-day trial.
Lite and Standard send unlimited emails, so cost follows list size rather than send volume. Standard is $15/month billed monthly at the entry band, or $10.50/month billed annually.
Yearly billing takes 30% off, and Standard adds the email quality checker (anti-spam, size and authentication checks).

Limits

The free plan stops at 100 contacts and adds a Selzy logo to every email.
Lite and Standard price by unique contacts emailed in a month, and Lite counts contacts you delete until the billing period ends, so swapping out a list does not free up room.
No team-seat count is published, and CRM and e-commerce integrations are a separate paid add-on, with the WordPress plugin and API-based connections free.

Skip it if you need a larger free plan, a published team-seat count, or a flat price that stays put as the list grows, since Lite and Standard step up with every contact band.

Selzy review Selzy pricing Selzy alternatives

MailerLite

Desk research

Best for small teams sharing one account

MailerLite prices by subscriber count, not by locking features behind tiers, so a $12/month billed monthly plan gets the same automation builder and landing pages as the top tier, just fewer of each. The free plan is a real permanent plan, not a trial, capped at 250 subscribers.

Best for: A small business or solo marketer who wants full features at a low subscriber count and doesn't want to pay for a bigger list than they have yet.

Strengths

A genuine free plan at 250 subscribers, not a time-limited trial.
A 14-day trial of paid features with no card required.
Automation and landing pages scale by count, not by locking the builder away from cheaper tiers.

Limits

Removing the MailerLite logo needs Comfort or above.
API and MCP access on Free is limited and can't send.
Refunds are discretionary, not a guaranteed money-back window; MailerLite's terms only commit to a refund if it cancels your service on you first.

Skip it if you need white label or logo removal on the free plan, or unrestricted API sending without upgrading past Free.

MailerLite review MailerLite pricing MailerLite alternatives

My pick: Selzy in 2 of 3 scenarios.

See Selzy plans See MailerLite plans

Neither Selzy nor MailerLite? Try these

Sender
From $9/mo billed annually
Pick it if your list is small and you want a free plan that holds a much bigger list, plus published seat counts on its paid plans.
Sender review Sender alternatives
Brevo
From $8.08/mo billed annually
Pick it if you'd rather pay by emails sent than by list size, with SMS and transactional email in the same account.
Brevo review Brevo alternatives
Moosend
From $7/mo billed annually
Pick it if you want a published seat count on its paid plan and a trial of the paid features with no card.
Moosend review Moosend alternatives

Switching between Selzy and MailerLite

Neither vendor documents a migration service for the other, so plan on exporting your contacts as a file, re-importing them, and rebuilding templates and automations by hand in either direction. MailerLite's free plan and trial let you rehearse the move without a card. Selzy's 14-day trial does too, though it doesn't say whether it needs one. One Selzy detail to know before you import: its list-based plans count every unique contact you email in a month, so clean the list before the first send.

What would change my pick?

Selzy publishing a seat count. If Lite covers three people, Selzy would be the cheaper pick in the team scenario too.
Selzy publishing its yearly renewal rate. A renewal close to the monthly price would remove its first-year edge on yearly billing.
MailerLite cutting Comfort's price or widening its free plan past 250 subscribers.
A price change on either side. The scenario picks recalculate from the published numbers.

Selzy vs MailerLite: questions people ask

Which is cheaper, Selzy or MailerLite?: Selzy, at the list sizes I price. At 500 contacts Selzy Lite is $7.50/month billed monthly against MailerLite Comfort at $12/month billed monthly, and at 5,000 it is $30/month billed monthly for Selzy and $49/month billed monthly for MailerLite. Selzy isn't priceable for a three-person team, because it publishes no seat count.
Is Selzy or MailerLite free?: Both have a permanent free plan. MailerLite's covers 250 subscribers and 2,500 emails a month. Selzy's covers 100 contacts and 1,000 emails a month, with a Selzy logo in your emails.
Does Selzy's yearly discount last?: Selzy sells it as 30% off for the first 12 months and doesn't publish the renewal rate. MailerLite's yearly saving is smaller and isn't framed as a first-year offer.
Does Selzy work for a team of three?: Maybe, but Selzy doesn't publish how many users its plans include, so ask its support before you commit a team to it. MailerLite Comfort includes 3 seats and costs $19/month billed monthly at 1,000 contacts.
Does Selzy charge by emails sent or by list size?: By list size on Lite and Standard, with unlimited emails. Selzy counts each unique contact you email within a month. If you send rarely to a large list, it also sells prepaid per-email packages with no contact limit. MailerLite is priced by subscriber count.
Can I try the paid features before paying?: On both, yes. MailerLite gives a 14-day trial with no card required, and then the account reverts to Free. Selzy gives a 14-day trial with caps on emails and contacts, and doesn't say whether it needs a card.

How I verified this

Every price and limit here comes from the vendors' own pages, last checked 1 Oct 2026. Selzy: desk research. MailerLite: desk research.

Sources and changelog

34 facts from 8 source pages, oldest checked 30 Sep 2026.

Selzy plans and pricing (checked 1 Oct 2026)
Selzy help: how email price is counted (checked 1 Oct 2026)
MailerLite pricing (checked 1 Oct 2026)
MailerLite terms of service (checked 1 Oct 2026)

1 Oct 2026: New page. Selzy is the pick for the 500-contact and 5,000-contact lists on price. MailerLite is the pick for the three-person team, since Selzy publishes no seat count.

Spot something out of date?Vendors and readers, send me the correct fact.

Software sites change almost every week, and I want every claim on this page to be factually correct. If you are a vendor or a reader, send me the correct fact and a link to the official page. I will check it and update the page. The opinions and rankings stay mine.

Selzy vs MailerLite: which is cheaper once your list passes the free plan?

Quick answer

Which one fits you?

How are Selzy and MailerLite really different?

Free plan

How the price grows with your list

Team seats

Yearly discount terms

Trial and refund terms

What will Selzy or MailerLite cost for your setup?

Solo marketer or small business, a list just past the free tier

Growing list, sending regularly

Small team managing one list together

Selzy vs MailerLite side by side

Who should pick Selzy, and who should pick MailerLite?

Selzy

MailerLite

Neither Selzy nor MailerLite? Try these

Switching between Selzy and MailerLite

What would change my pick?

Selzy vs MailerLite: questions people ask

Which is cheaper, Selzy or MailerLite?

Is Selzy or MailerLite free?

Does Selzy's yearly discount last?

Does Selzy work for a team of three?

Does Selzy charge by emails sent or by list size?

Can I try the paid features before paying?

How I verified this

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