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MailerLite

8.8/10

Affordable email marketing with surprisingly powerful features and stellar support

Email Marketing
From $10/moFree Plan Available14-day free trial45 content pieces on this site
MailerLite dashboard screenshot

Why I Feature MailerLite

MailerLite combines affordability with surprisingly powerful features that compete with platforms costing two or three times as much. The platform covers email marketing, automation, landing pages, and even website building. The customer support is consistently praised as one of the best in the industry. I feature MailerLite because it proves that effective email marketing does not have to come with a premium price tag.

Rating Breakdown

Overall
8.8
Value for Money
9.4
Ease of Use
9.2
Features
8.4
Support
9
Reliability
8.6
Best FeatureValue for money
Biggest DrawbackAdvanced customization limits
MailerLite

MailerLite Pricing Analysis

vs. 14 email marketing tools
$10/mo starting price

Below median for email marketing tools

median
MailerLite
$7Median: $14$43+
Starting prices. Scales with usage and team size.
Cheapest in category
Sender
Sender
$7/mo
Category average
$16/mo
Free plan available
12 of 14 tools

Cheaper than 71% of email marketing tools on That Marketing Buddy's database. MailerLite also offers a free plan.

All MailerLite Content

Everything about MailerLite on That Marketing Buddy, from in-depth reviews to pricing breakdowns and comparisons.

Review

A full analysis of MailerLite covering features, pricing, usability, and a final verdict with a rating score.

Review

MailerLite Review

In-depth review covering features, pricing, ease of use, and who MailerLite is best for.

Comparisons

11

Side-by-side matchups of MailerLite against competing tools, with feature and pricing breakdowns.

Alternatives

15

Curated lists of tools similar to MailerLite, in case it is not the right fit for your needs.

Pricing Guide

A detailed plan-by-plan breakdown of MailerLite pricing, with hidden costs exposed and recommendations.

Pricing

MailerLite Pricing: Why It's One of the Best Free Email Tools

Detailed pricing breakdown with plan comparisons and value analysis for MailerLite.

Blog Posts

10

Articles and tutorials related to MailerLite, covering tips, strategies, and practical use cases.

Blog

Email Deliverability: Why Your Emails Land in Spam (and How to Fix It)

About 17% of all emails never reach the inbox. Here's what kills your deliverability, what Gmail, Yahoo, and Microsoft now require from bulk senders, and how to fix it.

Blog

How to Automate Your Email Campaigns with Pre-Built Templates

Stop building email automations from scratch. Learn how to use pre-built automation recipes to set up welcome sequences, abandoned cart flows, lead nurturing, and more in minutes instead of hours.

Blog

50+ Email Marketing Statistics for 2026 (With Original Sources)

The most important email marketing statistics for 2026, sourced from Omnisend, Litmus, Mailchimp, GetResponse, and Statista. ROI, open rates, automation, mobile, AI, and more.

Blog

Connect Your Landing Page to Email Marketing: Complete Integration Guide

Four ways to connect your landing page to an email marketing platform, from native integrations to webhooks. Includes step-by-step setup and common mistakes to avoid.

Blog

Systeme.io Free Plan: Is It Really Enough?

I tested every feature on the Systeme.io free plan. Here is exactly what you get, what is limited, and when you need to upgrade.

Blog

How to Write Email Subject Lines That Actually Get Opened

Most emails die in the inbox because the subject line fails. Learn the formulas, psychology, and real examples behind subject lines that consistently drive high open rates.

Blog

Double Opt-In vs Single Opt-In: Which One Should You Use?

Double opt-in gives you a cleaner list with better engagement, but you lose 20-30% of subscribers who never confirm. Single opt-in grows faster but risks spam complaints. Here is how to decide.

Blog

How to Choose the Right Email Marketing Software for Your Business

Choosing the right email marketing software can feel overwhelming with dozens of options available. This guide breaks down the decision into clear steps based on your goals, budget, and business type.

Blog

Newsletter Platforms vs Email Marketing Software: What's the Difference?

Newsletter platforms like beehiiv and Substack are built for publishing and monetizing content. Email marketing tools like MailerLite and ActiveCampaign are built for marketing automation. Here is how to tell them apart and pick the right one.

Blog

How to Build an Email List from Scratch in 2026: Complete Guide

Learn how to build an email list from zero subscribers to a thriving audience. Step-by-step strategies for lead magnets, opt-in forms, welcome sequences, and choosing the right email platform.

Guides

2

Step-by-step educational guides that cover MailerLite and its use cases in marketing workflows.

Affiliate Program

Commission details, cookie duration, and how to join the MailerLite affiliate program.

Affiliate

MailerLite Affiliate Program

Details about the MailerLite affiliate program, commission rates, and how to join.