Email marketing pricing
Selzy pricing: Lite starts at $7.50, with paid plans priced by contacts
Selzy combines a small free plan with Lite and Standard plans that increase with contacts. Captured annual figures include a promotion, so compare the regular monthly price, the renewal terms and any add-ons before committing.
Joonas Rotko
Pricing checked 29 September 2026
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Pricing at a glance
| Plan | Monthly price | Annual / billing note | Best for |
|---|---|---|---|
| Free | $0 | — | For a very small list and a basic campaign test. |
| Lite | $7.50/mo at 500 contacts | — | For regular campaigns when the free allowance is too small. |
| Standard(best fit) | $15/mo at 500 contacts | — | For teams that need a broader marketing setup at the same list size. |
| Infrastructure add-ons | Dedicated IP from $40/mo | — | For deliverability or transactional needs outside the core email plan. |
Prices and billing terms above reflect the stated check date. Confirm the checkout total, tax and renewal terms before buying.
Buddy's take
Selzy is inexpensive at a small list size, especially if you only need campaigns. The important distinction is not email volume, which is described as unlimited on paid plans, but the contact band, Standard's extra workflow scope and the cost of infrastructure add-ons.
Find your cost
Choose a captured contacts band, plan and billing view. This calculator uses published price points only, so it does not guess at intermediate bands.
Your captured price point
Lite
Month-to-month price at the selected band. Confirm the live checkout total before purchase.
Check Selzy pricing →These captured annual equivalents include a stated promotion. Confirm the live contact selector, full annual payment and renewal price before buying.
Which plan fits your workload?
| If you need | Choose | Why |
|---|---|---|
| Up to 100 contacts and a simple test | Free | It has the smallest allowance and avoids a subscription while you evaluate the product. |
| Routine campaigns at a low cost | Lite | Price the actual contact band, then compare the normal monthly price with the promotional annual offer. |
| More marketing capability at the same list size | Standard | The plan costs more than Lite; make the upgrade only when its feature scope solves a real workflow need. |
| Dedicated sending infrastructure | Plan plus add-ons | Dedicated IP, verification and transactional integrations sit outside the simple entry price. |
Free
- ✓Up to 100 contacts
- ✓Up to 1,000 emails
- ✓No paid commitment
- ✓Use it to test the sending workflow
Lite
- ✓Contact-based pricing
- ✓Paid plans state unlimited emails
- ✓$5.25 promotional annual equivalent at 500
- ✓Check feature gates in checkout
Standard
- ✓Contact-based pricing
- ✓Paid plans state unlimited emails
- ✓$10.50 promotional annual equivalent at 500
- ✓Compare automation and integrations
Infrastructure add-ons
- ✓Dedicated IP: $40/mo captured
- ✓$20 captured IP setup fee
- ✓Verification: $20 per 5,000
- ✓Transactional integrations priced separately
Billing, extra costs and terms
The published subscription price is not necessarily the total cost. Check the terms that affect your actual workload, expansion and cancellation before you migrate.
Lite and Standard are priced by contacts. The captured 500-contact annual equivalents are promotional figures, not the regular month-to-month rates.
Paid plans state unlimited emails, but the number of contacts still drives the bill.
Captured add-ons include a $40 monthly dedicated IP with a $20 setup fee, verification at $20 per 5,000 and transactional integrations priced per transaction volume.
Confirm the live selector, card requirement, tax, annual renewal and cancellation terms before purchase.
What else could fit your budget?
Compare the job and cost model, not only the entry price
MailerLite
$12/mo · Comfort at 500 subscribers
A subscriber-priced email platform with landing pages and straightforward automation.
AWeber
$15/mo · Lite at 500 subscribers
A traditional email suite with a clear Lite and Plus feature split.
Moosend
$9/mo · Pro at 500 contacts
A lower-entry contact-based automation option for regular campaigns.
Full product context
Need the product trade-offs too?
The pricing page focuses on plan selection and cost. The review covers product fit, limitations, alternatives, AI capabilities and the buying risks that a plan table leaves out.
Read: Selzy reviewFrequently asked questions
At 500 contacts, captured regular monthly prices are $7.50 for Lite and $15 for Standard. The captured annual equivalents of $5.25 and $10.50 include a promotion.
The captured paid-plan description states unlimited emails. Contacts, rather than sends, determine the plan price.
Dedicated IP, email verification and transactional integrations can add to the subscription total.
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