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That Marketing Buddy

Marketing Blog

Practical tips, software insights, and strategies you can actually use. Every article gets to the point.

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AI(11 articles)

How to Use Systeme.io with Claude: Free-Plan MCP Setup
AIMarketing Strategy

How to Use Systeme.io with Claude: Free-Plan MCP Setup

Systeme.io ships an official MCP server that works on the free plan. Here is how to connect it to Claude (and Claude Code): generate a key, paste the server URL, and let Claude manage your contacts, tags, and newsletters by chat.

Jul 8, 20266 min
How to Use ActiveCampaign with Claude: The Connector Directory Setup
AIMarketing Strategy

How to Use ActiveCampaign with Claude: The Connector Directory Setup

ActiveCampaign was the first marketing platform in Claude's connector directory. The 10-minute setup, what Claude can do with your campaigns and automations, and the honest limits.

Jul 7, 20266 min
How to Use Semrush with Claude: MCP Setup and the $199 Fine Print
AIMarketing Strategy

How to Use Semrush with Claude: MCP Setup and the $199 Fine Print

Semrush ships an official MCP server at mcp.semrush.com. Here is the Claude setup, what data it exposes, why MCP access starts on the $199 Starter plan, and how the unit metering works.

Jul 7, 20266 min
How to Use SE Ranking with Claude: 5-Minute MCP Setup, 160+ Tools
AIMarketing Strategy

How to Use SE Ranking with Claude: 5-Minute MCP Setup, 160+ Tools

SE Ranking ships an official MCP server with 160+ tools, included on every paid plan. Here is the five-minute Claude setup (Desktop, web, and Claude Code), the seven ready-made Claude Skills, and what it costs compared to Semrush and Ahrefs.

Jul 7, 20267 min
How to Create Your First Email Campaign in Sequenzy with Claude Code
Email MarketingTutorialsAI

How to Create Your First Email Campaign in Sequenzy with Claude Code

I moved That Marketing Buddy's email to Sequenzy and ran the setup through Claude Code: authenticated sending domain, a custom branded HTML theme, and a welcome automation built over the API. Here is the exact workflow.

Jul 2, 20269 min
Vibe Coding for Marketers: The Developer Line Just Vanished
AIMarketing Strategy

Vibe Coding for Marketers: The Developer Line Just Vanished

Using AI tools like Claude Code and Codex for marketing was a developer job a few years ago. Now it is a tech-savvy marketer's daily routine.

Jun 11, 20266 min
What Makes Software Good? The 6 Signals I Look For Now
AIMarketing Strategy

What Makes Software Good? The 6 Signals I Look For Now

After a year pulling apart hundreds of marketing tools, six signals separate software worth paying for from software that just demos well.

Jun 11, 20266 min
The State of AI-Agent Readiness in Marketing Software (2026)
AI

The State of AI-Agent Readiness in Marketing Software (2026)

I scored 122 marketing tools for AI-agent readiness. 92% have an API, but only 28% ship an official MCP server, and the average score is 4.2 out of 10. The full data, by category.

Jun 8, 20269 min
API vs MCP vs CLI: How to Actually Use Your AI Tools with Marketing Software
AIMarketing Strategy

API vs MCP vs CLI: How to Actually Use Your AI Tools with Marketing Software

API, MCP, and CLI are the three ways your AI can drive marketing software. Here is how each works, how to wire them up with ChatGPT, Claude, Gemini, and Claude Code, and when you still need the tool versus when the AI is enough.

May 25, 202611 min
Meta Just Bought a Social Network for AI Bots. Here's Why Marketers Should Care.
AIMarketing Strategy

Meta Just Bought a Social Network for AI Bots. Here's Why Marketers Should Care.

Meta acquired Moltbook, the viral social network where AI agents post and interact. The platform's most viral posts were actually written by humans exploiting security flaws. Here's what happened and why it matters for marketing.

Mar 11, 20264 min
OpenClaw: The Open-Source AI Agent That Actually Runs Your Computer
AI

OpenClaw: The Open-Source AI Agent That Actually Runs Your Computer

OpenClaw (formerly MoltBot) exploded to 140k GitHub stars as the AI agent that actually does your work. Its creator just joined OpenAI, and the project spawned Moltbook, a social network with 1.4 million AI agents.

Jan 28, 20265 min

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