Guides, tests and tutorials
SEO & AI Visibility Guides
Plain-English guides for small business owners and consultants: audits, keyword research, AI search, and what the tools cost. Developer and API workflows are further down.
AI(11 articles)
How I Measure Which SEO and GEO Tools AI Recommends, Built on SearchApi
I added an AI-visibility signal to my Software Index: 36 buyer questions with no brand names, sent to ChatGPT, Gemini and Google AI Mode through SearchApi, counting which SEO suites, GEO tools and SEO autopilot tools get named. The first run shows where search demand and AI recommendations disagree.
How to Set Up Website Analytics From Claude Code
Tracking script, event taxonomy, behavioural events, conversions and revenue, built by describing them to an AI instead of clicking through a tag manager.
How to Use Systeme.io with Claude: Free-Plan MCP Setup
Systeme.io ships an official MCP server that works on the free plan. Here is how to connect it to Claude (and Claude Code): generate a key, paste the server URL, and let Claude manage your contacts, tags, and newsletters by chat.
How to Use ActiveCampaign with Claude: The Connector Directory Setup
ActiveCampaign was the first marketing platform in Claude's connector directory. The 10-minute setup, what Claude can do with your campaigns and automations, and the honest limits.
How to Use Semrush with Claude: MCP Setup and the $199 Fine Print
Semrush ships an official MCP server at mcp.semrush.com. Here is the Claude setup, what data it exposes, why MCP access starts on the $199 Starter plan, and how the unit metering works.
How to Use SE Ranking with Claude: 5-Minute MCP Setup, 160+ Tools
SE Ranking ships an official MCP server with 160+ tools, included on every paid plan. Here is the five-minute Claude setup (Desktop, web, and Claude Code), the seven ready-made Claude Skills, and what it costs compared to Semrush and Ahrefs.
How to Create Your First Email Campaign in Sequenzy with Claude Code
I moved That Marketing Buddy's email to Sequenzy and ran the setup through Claude Code: authenticated sending domain, a custom branded HTML theme, and a welcome automation built over the API. Here is the exact workflow.
Vibe Coding for Marketers: The Developer Line Just Vanished
Using AI tools like Claude Code and Codex for marketing was a developer job a few years ago. Now it is a tech-savvy marketer's daily routine.
What Makes Software Good? The 6 Signals I Look For Now
After a year pulling apart hundreds of marketing tools, six signals separate software worth paying for from software that just demos well.
The State of AI-Agent Readiness in Marketing Software (2026)
I scored 122 marketing tools for AI-agent readiness. 92% have an API, but only 28% ship an official MCP server, and the average score is 4.2 out of 10. The full data, by category.
API vs MCP vs CLI: How to Actually Use Your AI Tools with Marketing Software
API, MCP, and CLI are the three ways your AI can drive marketing software. Here is how each works, how to wire them up with ChatGPT, Claude, Gemini, and Claude Code, and when you still need the tool versus when the AI is enough.
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