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Price Snapshot
How much does Thinkific cost?
Thinkific starts at $99/mo for a paid plan. That's 102% above median for Online Course Platforms tools. Annual billing saves 25% off.
The fee is the real price
What Online Course Platforms really cost once you sell
These platforms cannot be compared on subscribers or students, because each counts something different. What they do share is a cut of every sale, and it reorders them completely. Teachable is the cheapest to sign up for, but at $5,000 a month in sales Thinkific costs less.
At $5,000 a month in sales, Thinkific costs $99/mo, which is #1 of 4.
Thinkific$99/mo on Start · no fee$99/mo
Kajabi$179/mo on Basic · no fee$179/mo
Podia$49/mo on Mover · 5% fee$299/mo
Teachable$39/mo on Starter · 7.5% fee$414/mo
Charged per enrollment rather than as a percentage, so the total depends on your course price and cannot be ranked here:
LearnWorlds$29/mo+ $5 per enrollment
Each figure is the vendor’s cheapest paid plan plus its published fee on that plan, applied to the sales figure you picked. Fees usually disappear on higher tiers, so a platform that looks expensive here can be the cheapest option once you are selling. Payment processor charges are separate and apply to all of them.
Plans
Thinkific plans and pricing
3 paid plans · Monthly rates shown, annual noted per plan · Verified May 29, 2026
Entry plan with full commerce tools. 10,000 students, 200 GB/mo video bandwidth, 2 course admin accounts, email and chat support.
Most popular. 400 GB/mo bandwidth, 2 site admin accounts, phone and priority chat support.
For established teams. 1000 GB/mo bandwidth, dedicated launch support.
Enterprise. Custom pricing via sales. Unlimited users and products.
Recommendation
Which plan should you choose?
No permanent free plan makes committing upfront feel risky, though the 30-day trial lets beginners test before paying.
Gets you unlimited live events and certificates if you're running cohort-based courses.
Three communities and enhanced analytics for managing multiple student groups.
SCORM compliance and unlimited users for corporate training programs.
Thinkific's entry price is high compared to competitors with free plans.
Editorial
My take on Thinkific pricing
Thinkific's pricing is aggressive for what you get at the entry level. $99/month gets you unlimited courses and one community, but deeper analytics, extra communities, and white-labeling sit behind pricier tiers. Compare that to platforms like Teachable or LearnWorlds that offer more flexibility at lower prices.
The real value starts at $99/month with the Start plan, where you get unlimited live events and certificates. That's reasonable if you're running live cohorts or need professional credentialing. But the jump to $199/month for basic analytics and API access feels steep. Most competitors include these features at much lower price points.
Verdict
Is Thinkific Worth the Price?
Thinkific delivers solid course creation tools, but the pricing sits at the premium end of the market in 2026. The entry Start plan is $99/month , with no permanent free plan, though a 30-day trial softens the commitment. It works well for established educators who need live events or multiple communities, but brand-new creators on a tight budget should explore cheaper alternatives first.
If you're already generating course revenue, the Start plan at $99/month is reasonable value.
FAQ
Frequently Asked Questions
No, Thinkific doesn't offer a permanent free plan. Paid plans start at $99/month (Start), and there's a 30-day free trial so you can test the platform first.
Yes. Thinkific offers a 30-day free trial on the Start, Grow, and Expand plans, so you can test the platform before committing to a paid plan.
The Start plan ($99/mo) includes unlimited courses, one community, certificates, advanced sales tools, and membership programs.
API access starts with the Grow plan at $199/month. The Start plan does not include API access.
Start includes 1 community, Grow includes 3, Expand includes 10 (with 200 community spaces), and Plus is unlimited.
Yes, Thinkific has a documented API for custom integrations, plus standard third-party connections through Zapier and Make.
The pricing information shows monthly rates only. Contact Thinkific directly for annual billing options and potential discounts.
See the pricing for yourself
30 days free. No credit card. See which plan fits before you pay.
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Joonas Rotko
Author & founder of That Marketing Buddy
I score marketing software for AI-stack fit (MCP, API, agent-readiness), backed by 10+ years in digital marketing. Building the most trustworthy marketing software database so you can trust the pricing data on this site.
This page may contain affiliate links. I earn a commission at no extra cost to you. This never influences pricing data.