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Price Snapshot
How much does Otterly.AI cost?
Otterly.AI starts at $29/mo for a paid plan. That's 67% below median for AI Search Visibility (GEO) tools. Annual billing brings the per-month price down further.
Calculate before you commit
AI Search Visibility (GEO) pricing at your prompt count
Use my pricing calculator to see how Otterly.AI compares with other AI Search Visibility (GEO) software at the prompt count you actually need. Every tool here is priced at the same volume, which is the comparison a vendor’s own pricing page cannot make.
At 50 prompts, Otterly.AI costs $189/mo on Standard, which is #8 of 11 in AI Search Visibility (GEO).
LLM Pulse$60/mo
Peec AI$80/mo
Temso AI$89/mo
SE Visible$99/mo
Sorank$99/mo
Profound$99/mo
Searchable$125/mo
Otterly.AI$189/mo
Scrunch AI$250/mo
Goodie$399/mo
Evertune$800/mo
AirOpsCustom pricing
Priced in another currency, so listed separately rather than ranked:
Rankshift€69/mo≈$75
Omnia€279/mo≈$301
Finseo€189/mo≈$204
Superlines€89/mo≈$96
The vendor’s own price is on the left. The dollar figure is my conversion at rates taken on 2026-08-06, shown only to give a sense of scale. These vendors do not set their dollar price by converting, so the approximation is not what you would be charged and is not used for ranking.
Some tools do not publish a price at exactly 50 prompts. Those show the next tier up, which is what you would actually pay: SE Visible at 200, Sorank at 300, Searchable at 100, Otterly.AI at 100, Scrunch AI at 125, Goodie at 100.
Compare all AI Search Visibility (GEO) pricing by budget →
11 of 16 AI Search Visibility (GEO) tools publish a price at this volume. Every figure is the vendor’s own published rate for monthly billing, read from their pricing page and last checked 2026-08-06. Nothing is estimated between published tiers.
Plans
Otterly.AI plans and pricing
3 paid plans · Monthly rates shown, annual noted per plan · Verified Jun 9, 2026
15 prompts, 4 AI engines, 1,000 GEO URL audits/mo, multi-country (50+), unlimited team members (no API)
100 prompts, 5,000 audits/mo, API (2,000 req/mo), Looker Studio connector, onboarding
400 prompts, 10,000 audits/mo, API (5,000 req/mo)
Recommendation
Which plan should you choose?
15 prompts, four engines, 50-plus country tracking and 1,000 GEO audits is enough to monitor one brand on a budget (tracking-only, no API).
100 prompts, the API, the MCP server and the Looker Studio connector for teams running AI search as a real channel.
400 prompts, 10,000 audits and 5,000 API requests; agencies can add Agency Partner status for 500 prompts and client workspaces.
SSO, quarterly GEO health checks, custom payment options and dedicated onboarding, quoted on a call.
Editorial
My take on Otterly.AI pricing
Otterly does the thing I like: it publishes its prices. Three self-serve tiers, no "contact us" wall until Enterprise. Lite is $29, Standard is $189, Premium is $489 a month, and annual billing knocks off about 15%. A free trial gets you in without a card commitment, though there is no free forever plan.
What makes the $29 Lite plan a real plan and not a decoy is the feature set: 15 prompts, all four core engines, 1,000 GEO URL audits, multi-country tracking across 50-plus markets, an AI keyword research tool and unlimited team members. The trade is that API and MCP access do not arrive until Standard, so Lite is tracking-only. Know the ceilings before you commit.
Verdict
The cheapest real entry, if you watch the prompt caps
Otterly is the most affordable way into AI-visibility tracking that I would actually recommend, with a genuinely usable $29 Lite plan, 50-plus country coverage and unlimited team members on every tier. The ceilings are prompts and add-ons: 15 to 400 prompts, no API or MCP on Lite, and Gemini and Google AI Mode billed separately at $9 to $149 a month.
Price it on prompt volume and which engines you truly need. For budget and SMB teams it is the better-value start, and the moment you reach Standard you also get a live MCP server and API, which most rivals reserve for far pricier plans.
FAQ
Frequently Asked Questions
No free forever plan, but there is a free trial. The cheapest paid option is Lite at $29/month , with about 15% off on annual billing.
Lite at $29/month : 15 prompts, four AI engines, 50-plus country tracking and 1,000 GEO URL audits. Note it does not include API or MCP access, which start on the $189 Standard plan.
No. Google Gemini and Google AI Mode are paid add-ons on Otterly, running $9 to $149/month each depending on your plan. The four base engines (ChatGPT, Google AI Overviews, Perplexity, Copilot) are included.
Yes, on the paid tiers. The public REST API gives 2,000 requests/month on Standard and 5,000 on Premium , and the official MCP server (data.otterly.ai/mcp, OAuth 2.0) is available alongside it. The $29 Lite plan has neither.
Yes. Annual billing saves roughly 15% across all three self-serve tiers (Lite, Standard and Premium).
See the pricing for yourself
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Joonas Rotko
Author & founder of That Marketing Buddy
I score marketing software for AI-stack fit (MCP, API, agent-readiness), backed by 10+ years in digital marketing. Building the most trustworthy marketing software database so you can trust the pricing data on this site.
This page may contain affiliate links. I earn a commission at no extra cost to you. This never influences pricing data.