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Some links on this page are affiliate links, meaning I may earn a commission if you sign up (at no extra cost to you). This never influences my ratings or recommendations.
Verdict
I rate this 9/10 for one reason: lifetime recurring commissions at 30-40% on a product that's genuinely easy to recommend. Most email marketing affiliate programs pay more per referral but cap at 12 months. Moosend's lower rate compounds indefinitely. After 24 months, a Moosend referral has earned you more than the same referral on Kit's 50% program. The real question is volume.
At $9/month base price, each referral earns $2.70/month. You need 30-40 active referrals to hit $100/month. That's achievable if you're already writing about email marketing, but it takes 6-12 months of consistent content to build up. The $5 minimum payout helps: you get paid from your first referral, not after hitting some arbitrary $100 threshold.
Best approach: position Moosend as the budget alternative in comparison content. "Best free email marketing tools" and "Mailchimp alternatives" posts convert well because Moosend legitimately undercuts on price while matching on features like automation and landing pages. Don't try to sell it as enterprise-grade, that's not its strength.
Sell it as the smart choice for growing businesses watching their costs.
Overview
How commissions work
Tier structure
Commission Tiers
Calculator
Earnings Calculator
Based on Moosend plan pricing. Adjust referrals and plan to see projected earnings.
Recurring, year one. Assumes referrals stay active the full 12 months.
Estimates only. Actual earnings depend on referral plan choices, retention, and conversion rates. Commission: 33% 12 months.
Earnings potential
What you could actually earn
Based on Moosend's real plan prices and 40% commission rate.
Commission per referral by plan
Assessment
Worth promoting?
Why Join
- ✓Lifetime recurring (not capped at 12 months)
- ✓30-40% tiered commission
- ✓$5 minimum payout (unusually low)
- ✓Easy sell: budget-friendly product with good reviews
- ✓Free to join, no approval gatekeeping
Watch Out For
- ✕Low per-referral earnings at base price
- ✕36+ referrals needed for top tier
- ✕Competitive space
Getting started
How to join
- 1Visit the Moosend affiliate program page and click the signup link
- 2Complete the application through PartnerStack with your website and audience details
- 3Wait for approval - this typically involves review of your content and audience relevance
- 4Access your affiliate dashboard and retrieve your unique tracking links
- 5Download marketing materials including banners, logos, and comparison sheets
- 6Start creating content that genuinely helps your audience understand email marketing
- 7Promote Moosend naturally within your content using your affiliate links
Tips
How to maximize your earnings
Lead with Moosend's value proposition: advanced features like automation, segmentation, and landing pages at a price point that undercuts most competitors. This angle works for content targeting budget-conscious businesses across any promotion channel.
The lifetime recurring commission at 30-40% is exceptionally generous. Each referral keeps paying you as long as they remain a customer, making this one of the most rewarding email marketing programs for long-term income.
Create content comparing Moosend's features against more expensive alternatives. Side-by-side comparisons showing that Moosend delivers similar automation capabilities at a lower price point consistently drives conversions for price-sensitive audiences.
Target growing businesses, ecommerce stores, and marketers looking to reduce their tool costs. Moosend is particularly compelling for anyone feeling the squeeze of rising email marketing prices, which is a timely topic for blog posts, newsletters, and social content.
“The lifetime recurring model changes the math entirely. A single referral earning $2.70/month doesn't sound like much. But 20 referrals compounding over 3 years at 80% retention generates roughly $1,500 in total commission, from the same work you did once. No other email marketing affiliate program in this price range offers that.”
— That Marketing Buddy affiliate program analysis, April 2026
vs. Others
How Moosend compares
| Program | Rate | Type | Cookie | Rating |
|---|---|---|---|---|
 MoosendThis program | 40% | Tiered recurring | 90 days | 9/10 |
 ActiveCampaign | 30% | Tiered recurring | — | 8/10 |
 GetResponse | 40-60% | Tiered recurring | 90 days | 8/10 |
 beehiiv | up to 60% | Tiered recurring | 60 days | 7.5/10 |
FAQ
Frequently Asked Questions
At 30% on the $9/month base plan, each referral earns $2.70/month. Ten active referrals = $27/month. To hit $500/month you need roughly 60 active referrals on the base plan, or around 25 referrals on higher-tier plans ($26/month average). The lifetime model means this compounds: year two income includes all year one referrals plus new ones.
Monthly via PayPal or Stripe. The $5 minimum payout threshold is one of the lowest in the industry. Most programs require $50-$100 before your first payout. With Moosend, two referrals on the base plan already qualifies you.
ActiveCampaign pays 20-30% but caps at 12 months per referral. Kit pays 50% the first year, then drops to 10-20%. Moosend pays less per month (30-40%) but never stops. After month 13, Moosend is earning you more per referral than both. The breakeven point is around 14-16 months.
Comparison posts ("Moosend vs Mailchimp", "best free email marketing tools") and migration guides ("switching from X to Moosend") convert best. Moosend's strength is price, so content targeting budget-conscious businesses or people frustrated with rising Mailchimp costs gets the highest click-to-signup rate.
Not technically required, but your content will be noticeably weaker without it. The free plan gives you full access to test features. Screenshots of the actual dashboard, automation builder, and email editor make your reviews significantly more credible than competitors writing from the pricing page.
Your commission stops for that referral immediately. Moosend's churn rate matters to your income. The good news: email marketing tools have relatively low churn because migrating subscriber lists is painful. Expect 75-85% annual retention on your referral cohort.
Check PartnerStack's current terms. Most SaaS affiliate programs prohibit bidding on branded terms ("Moosend", "Moosend pricing") but allow general terms ("email marketing software", "newsletter tool"). Organic content consistently outperforms paid for software affiliate conversions anyway.
Applications go through PartnerStack. Typical approval is 1-3 business days. Having an active website or YouTube channel covering marketing topics significantly improves your chances. A bare website with no content will likely get rejected.
Lifetime Commissions Start With One Referral
Free to join. $5 minimum payout. Monthly PayPal or Stripe payments. Your first referral starts compounding immediately.
More on Moosend
Joonas Rotko
Author & founder of That Marketing Buddy
I track affiliate programs across 34+ marketing tools. Commission rates, cookie windows, and payout terms verified against official program pages.
This page contains affiliate links. I earn a commission if you sign up through my link at no extra cost to you.