This page may contain affiliate links.
Some links on this page are affiliate links, meaning I may earn a commission if you sign up (at no extra cost to you). This never influences my ratings or recommendations. Tools I wouldn't genuinely recommend are marked as such.
✓Why Join This Program
- Dual bounty structure
Earn from both free signups and paid conversions, so you're rewarded even when referrals don't upgrade immediately.
- Strong free tier converts well
Brevo's generous free plan (300 emails/day) makes it easy to recommend, lowering the barrier for your audience to try it.
- 90-day cookie window
A solid attribution period that gives your referrals plenty of time to convert after clicking your link.
- Trusted brand with global reach
Brevo serves over 500,000 customers worldwide, making it a credible recommendation that your audience will recognize.
!Things to Consider
- No recurring commissions
Unlike ActiveCampaign or Moosend, Brevo pays flat bounties. You earn once per conversion, not ongoing income.
- Manual approval required
You need an established website with relevant content to get approved, which can delay getting started.
- Relatively high payout minimum
The €100 minimum means you'll need at least 20 free signups before seeing your first payment.
- Low per-signup bounty
At €5 per free signup, you need volume to generate meaningful income from free tier referrals alone.
How the Brevo Affiliate Program Works
Brevo's affiliate program is managed through PartnerStack. After approval, you get a unique referral link and access to marketing materials including banners and email templates. When someone clicks your link, a 90-day cookie is placed on their browser.
If the visitor creates a free Brevo account within the cookie window, you earn €5. If they later upgrade to a paid plan (still within the same cookie period), you earn an additional €100. The PartnerStack dashboard shows your clicks, signups, and conversions in real time.
Commission Structure
Brevo uses a hybrid CPA/CPL model with two bounty tiers. You earn €5 for every free account signup (CPL) and €100 for each paid subscription (CPA). Both are one-time payments, not recurring. The cookie lasts 90 days and resets on each click, giving your referrals a generous conversion window.
Payments are processed monthly through PartnerStack once you reach the €100 minimum threshold. You can receive payments via PayPal or bank transfer. There are no tiered commission increases for high performers, so the rate stays the same regardless of volume.
How to Join
Visit the Brevo affiliate page and apply through PartnerStack. Use a business email that matches your website domain, as Brevo is more likely to approve applications from established sites with marketing-related content. Fill in details about your promotion methods and audience size.
After submitting, Brevo's team manually reviews your application. Approval typically takes a few business days. Once approved, log into PartnerStack to access your affiliate links, banners, and tracking dashboard. You can start promoting immediately after approval.
Tips for Success
Highlight Brevo's multi-channel capabilities beyond just email. Show how businesses can combine email, SMS, WhatsApp, and live chat from one platform. This angle stands out because most competitors only handle email, giving you a natural talking point for content, social posts, or conversations.
Target small business owners and startups watching their budget. Brevo offers a generous free plan (300 emails/day), which is a strong hook for audiences who want to get started without paying. Once they see results, the upgrade to paid plans feels natural.
Show real use cases for different business types. A restaurant using SMS for reservations, an ecommerce store combining email campaigns with transactional emails, a consultant using the CRM for client management. Concrete examples resonate more than feature lists.
The commission structure rewards volume: €5 per free signup adds up fast when you promote to a broad audience, while €100 per paid subscription rewards quality referrals. Balance both by promoting the free plan widely and creating deeper content for decision-ready buyers.
Realistic Expectations
Most affiliates earn more from the €5 free signup bounties than the €100 paid conversions, since Brevo's generous free plan (300 emails/day) means many users stay on the free tier for months. Expect conversion rates from free to paid of around 5-15%, so for every 100 free signups you refer (earning €500), roughly 5-15 might upgrade (earning €500-€1,500).
The €100 minimum payout threshold means you'll need at least 20 free signups before your first payment. The manual approval process requires a legitimate website with established content, so brand-new sites may be rejected initially.
Frequently Asked Questions
Brevo pays €5 for every free account signup and €100 for each paid subscription purchase. These are one-time bounties, not recurring commissions.
Brevo uses a 90-day cookie that resets each time a referral clicks your affiliate link. This gives your audience a generous window to sign up after their initial click.
Brevo runs its affiliate program through PartnerStack. You'll manage your links, track conversions, and receive payments through the PartnerStack dashboard.
It depends on your audience. If you recommend email marketing tools to beginners or small businesses, Brevo's strong free tier makes it an easy sell. The dual bounty structure is nice, but the lack of recurring commissions means you'll earn less long-term compared to programs like ActiveCampaign or Moosend.
Apply through PartnerStack with a business email that matches your website domain. Brevo manually reviews applications and looks for established websites with relevant marketing or business content. Brand-new sites with no content may be rejected.
Final Verdict★7/10
Brevo's affiliate program works best for marketers who drive high volumes of signups rather than fewer high-value conversions. The €5 per free signup is a nice touch that rewards you even when referrals don't immediately convert to paid plans, and the €100 paid subscription bounty is competitive. The 90-day cookie gives you a fair attribution window.
However, the lack of recurring commissions is a notable gap compared to programs like ActiveCampaign or Moosend. If you're promoting email marketing tools to budget-conscious audiences or small businesses just getting started, Brevo's free tier makes it an easy recommendation, and the dual-bounty structure means you earn either way.