Is Flodesk cheaper than MailerLite?

On paper, yes, at 500 and 5,000 subscribers. Flodesk's free plan is $0/month billed monthly with no subscriber cap stated on its pricing page. MailerLite's free plan caps at 250 subscribers, after which Comfort is $12/month billed monthly at 500 and $49/month billed monthly at 5,000. Flodesk's advantage rests on an unusually generous, unstated free-plan cap, so verify it directly before assuming it holds at your real list size.

Does Flodesk have a free plan?

Yes, at $0/month billed monthly. Its own pricing page doesn't state a subscriber cap for the free plan, which is unusual among subscriber-tiered email tools and worth double-checking directly before you build a list on it.

Does MailerLite have a free plan?

Yes, at $0/month billed monthly, capped at 250 subscribers with 2 seats and 2,500 emails a month included. Sending locks once you cross the subscriber cap, until you upgrade or trim the list.

Which has more team seats, Flodesk or MailerLite?

Both publish seats per tier. Flodesk includes 1 on Lite, 2 on Pro and 3 on Everything. MailerLite includes 2 on Free, 3 on Comfort and Unlimited on Power and Enterprise. MailerLite is the one that goes past 3 seats.

Does MailerLite offer a money-back guarantee?

Not a blanket one. MailerLite's terms allow a discretionary refund request within 30 days of the transaction date, but refunds beyond that are granted at MailerLite's sole discretion and the terms exclude unused-plan or wrong-tier requests. Flodesk's pricing page doesn't state a refund policy.

What will this cost me at 5,000 subscribers?

MailerLite Comfort is $49/month billed monthly, or $44.10/month billed annually. Flodesk's free plan is $0/month billed monthly and its pricing page states no subscriber cap, so on paper it costs nothing at 5,000 subscribers. Flodesk also publishes a paid ladder that runs past that size. The free-plan claim is an unusual one worth verifying directly rather than assuming it scales that far.

Which is cheaper for a 3-person team at 1,000 subscribers?

MailerLite. Comfort includes 3 seats and comes to $19/month billed monthly, or $17.10/month billed annually. Flodesk Everything also includes 3 seats, at $54/month billed monthly, or $49/month billed annually.

Which is better for a small business or team just getting started?

Flodesk, on price, if its uncapped-sounding free plan holds up for your real list, since it's free at every list size I price. But MailerLite is the more transparently documented tool: a stated free-plan ceiling, an automation allowance that scales with the plan, a real 14-day no-card trial, and gated API access you can check before you buy. If you want to know exactly what you're getting before you commit, that documentation depth is worth more than an unverified price advantage.

Flodesk vs MailerLite: an uncapped free plan or a documented one?

Email marketing and CRM platforms · Verified 1 Oct 2026 · By Joonas Rotko

Flodesk

Desk research

From Lite, billed annually

$19/mo

$25/mo billed monthly

MailerLite

Desk research

From Comfort, billed annually

$10.80/mo

$12/mo billed monthly

Quick answer

Flodesk's free plan technically undercuts MailerLite at every list size, $0/month billed monthly, because its own pricing page states no subscriber cap at all. That is an unusually generous claim for a subscriber-tiered pricing model, so treat it as Flodesk's own stated claim and verify it directly against your own list before you rely on it. MailerLite's free plan is honest about its limit instead, capped at 250 subscribers, and it also publishes automations, API access and trial terms clearly, where Flodesk's pricing page publishes seats per tier but none of those.

Across the three setups below: Flodesk in 2 of 3 scenarios.

Which one fits you?

Solo marketer or small business, a list just past the free tier
Flodesk
My pick
$0/mo billed annually
MailerLite's free plan doesn't reach 500 subscribers: it caps at 250 and locks campaign and automation sending once you cross that, forcing an upgrade to Comfort at $12/month billed monthly, or $10.80/month billed annually. Flodesk's free plan costs $0/month billed monthly and its own pricing page doesn't state a subscriber cap at all, so on paper it covers this list size for nothing.
Why this pick, and when to skip it
Skip it if you'd rather trust a documented ceiling than an unstated one. MailerLite tells you exactly where its free plan stops, 250 subscribers, plus 2 seats and 2,500 emails a month. Flodesk's page just doesn't say, which is unusual for a tool that tiers every paid plan strictly by subscriber count.
See Flodesk plans
Growing list, sending regularly
Flodesk
My pick
$0/mo billed annually
At 5,000 subscribers MailerLite Comfort is $49/month billed monthly, or $44.10/month billed annually. Flodesk publishes a paid ladder that runs past this size, but its free plan states no subscriber cap, so on paper it covers this size for $0/month billed monthly. That is an unusually generous claim for a subscriber-tiered tool and it deserves a direct check before you build a real list on it.
Why this pick, and when to skip it
Skip it if you don't trust an unstated cap to hold at 5,000 real contacts. In that case MailerLite Comfort is the priced option at this size, and it is the one with a documented free ceiling.
See Flodesk plans
Small team managing one list together
MailerLite
My pick
$17.10/mo billed annually
Three people need logins. MailerLite Comfort includes 3 seats and comes to $19/month billed monthly at 1,000 subscribers, or $17.10/month billed annually. Flodesk's Everything plan also includes 3 seats, but costs $54/month billed monthly, or $49/month billed annually. MailerLite is cheaper on both billing bases.
Why this pick, and when to skip it
Skip it if your team will grow past three people. MailerLite Comfort and Flodesk Everything both stop at 3 seats, so a fourth person means MailerLite's Power plan, which has no seat cap, or a different tool.
See MailerLite plans

Neither fits? See the alternatives, or take the 2-minute recommendation.

How are Flodesk and MailerLite really different?

Free plan ceiling
Flodesk
No subscriber cap stated on Flodesk's own pricing page, at $0/month billed monthly
MailerLite
Capped at 250 subscribers, 2 seats, 2,500 emails a month, at $0/month billed monthly
MailerLite publishes a real number for its free ceiling and what it includes. Flodesk's page states none of that, which reads generous but leaves you guessing where the line actually is.
Cheapest paid tier and its list size
Flodesk
Lite: $25/month billed monthly, or $19/month billed annually, at 1,000 subscribers, rising in steps as the list grows
MailerLite
Comfort: $12/month billed monthly, or $10.80/month billed annually, at the entry band, rising in steps as the list grows
Both vendors publish a price ladder that rises with list size. MailerLite's starts at 500 subscribers, Flodesk's paid ladder starts at 1,000.
Team seats
Flodesk
1 on Lite, 2 on Pro, 3 on Everything
MailerLite
2 on Free, 3 on Comfort, Unlimited on Power and Enterprise
Both vendors publish seats per tier. A 3-person team fits MailerLite Comfort or Flodesk Everything, and Comfort costs less. MailerLite's Power plan adds unlimited seats, which no Flodesk plan does.
Automation allowance
Flodesk
Not published for any tier
MailerLite
3 on Free, 50 on Comfort, Unlimited on Power
MailerLite states an automation count per tier. Flodesk may well have comparable workflow tools, but nothing in its published pricing page confirms a number, so I'm not going to claim either way.
Free trial and refund terms
Flodesk
Not published
MailerLite
14-day trial, no card required; a discretionary refund window of 30 days applies, not a blanket money-back guarantee
MailerLite gives you a stated trial window and a real, if limited, refund clause. Flodesk's pricing page doesn't publish trial or refund terms.
Pricing model as the list grows
Flodesk
Tiered by subscriber count from 1,000 up to 25,000 subscribers on Lite and 255,000 on Pro and Everything
MailerLite
Tiered by subscriber count on Comfort and Power, with a monthly and an annual price at each size
Both vendors' costs at a bigger list size can be read off their pricing pages, so a growing list can be budgeted on either one.

What will Flodesk or MailerLite cost for your setup?

The cheapest plan that covers each setup, add-ons included. Prices exclude VAT.

Solo marketer or small business, a list just past the free tier

500 subscribers · mailed 3 times a month (for tools priced by emails sent) · 1 user

MonthlyYearly, per month

Flodesk

My pick

Free

MailerLite

$12

$10.80

Comfort

Above 200,000 subscribers: nothing published fits.

See Flodesk plans

Usage, limits and billing

Flodesk

Uses 500 of unlimited subscribers.
On monthly billing: $0 a year.
On annual billing: $0 a year.

MailerLite

Uses 500 of 200,000 subscribers.
On monthly billing: $144 a year.
On annual billing: $129.60 a year.

Growing list, sending regularly

5,000 subscribers · mailed 3 times a month (for tools priced by emails sent) · 1 user

MonthlyYearly, per month

Flodesk

My pick

Free

MailerLite

$49

$44.10

Comfort

Above 200,000 subscribers: nothing published fits.

See Flodesk plans

Usage, limits and billing

Flodesk

Uses 5,000 of unlimited subscribers.
On monthly billing: $0 a year.
On annual billing: $0 a year.

MailerLite

Uses 5,000 of 200,000 subscribers.
On monthly billing: $588 a year.
On annual billing: $529.20 a year.

Small team managing one list together

1,000 subscribers · mailed 3 times a month (for tools priced by emails sent) · 3 users

MonthlyYearly, per month

Flodesk

$54

$49

Everything

Above 255,000 subscribers: nothing published fits.

MailerLite

My pick

$19

$17.10

Comfort

Above 200,000 subscribers: nothing published fits.

See MailerLite plans

Usage, limits and billing

Flodesk

Uses 1,000 of 255,000 subscribers.
On monthly billing: $648 a year.
On annual billing: $588 a year.

MailerLite

Uses 1,000 of 200,000 subscribers.
On monthly billing: $228 a year.
On annual billing: $205.20 a year.

How I calculated this

For each tool I price every current plan plus the add-ons a setup needs, from the vendor's published prices only, and take the cheapest. Monthly and annual billing are priced separately. When a limit or price isn't published, the tool shows as not fitting instead of a guess.

Solo marketer or small business, a list just past the free tier: A list of about 500 contacts, just past the free tiers most vendors offer. One login. Tools priced by emails sent are costed at three mailings per subscriber a month.
Growing list, sending regularly: A list of 5,000 contacts, sending regularly. One login. Tools priced by emails sent are costed at three mailings per subscriber a month.
Small team managing one list together: Three people logging in to the same 1,000-contact list. Seats, not list size, are the deciding limit. Tools priced by emails sent are costed at three mailings per subscriber a month.

Flodesk vs MailerLite side by side

I compare email/CRM platforms on: Real cost per list size, both billing bases; Free-tier contact ceiling before you must pay anything; Team seats included, and the seat price past that; List segmentation depth; Automation workflow depth and any step/action limits; Deliverability and sending limits (emails per month, per day, or per rolling window); CRM and ecommerce integration depth; What happens past your plan's contact ceiling (overage pricing vs a forced upgrade).

Flodesk and MailerLite compared on the main buying criteria
Criterion	Flodesk	MailerLite
Real cost per list size, both billing bases	Free: $0/month billed monthly, no cap stated. Lite: $25/month billed monthly, or $19/month billed annually, at 1,000 subscribers	Free: $0/month billed monthly, up to 250 subscribers. Comfort: $12/month billed monthly, or $10.80/month billed annually, at the entry band
Free-tier contact ceiling before you must pay anything	No subscriber cap stated on Flodesk's own pricing page	250 subscribers, 2 seats, 2,500 emails a month, 1 landing page
Team seats included, and the seat price past that	1 on Lite, 2 on Pro, 3 on Everything; no extra-seat price published	2 on Free, 3 on Comfort, Unlimited on Power and Enterprise; no published price for buying seats beyond a tier's included count
List segmentation depth	Not published	Not published
Automation workflow depth and any step/action limits	Not published	3 automations on Free, 50 on Comfort, Unlimited on Power, with multiple triggers per automation added on Power

All details, including automation and AI workflows

All compared details for Flodesk and MailerLite
Criterion	Flodesk	MailerLite
Deliverability and sending limits	Not published	2,500 emails a month on Free; not published for Comfort or Power
CRM and ecommerce integration depth	Not published	Not itemized by CRM or ecommerce platform; MailerLite lists a 100+ integrations bucket that includes WordPress and Zapier, ungated across Free, Comfort and Power
What happens past your plan's contact ceiling	Not published	Paid plans auto-upgrade to the next subscriber tier and bill the card on file; Free accounts get campaign and automation sending locked at 250 subscribers until you upgrade or trim the list
Full price ladder at the confirmed band	Free: $0/month billed monthly, no cap stated. Lite: $25/month billed monthly, or $19/month billed annually. Pro: $28/month billed monthly, or $25/month billed annually. Everything: $54/month billed monthly, or $49/month billed annually. All three paid figures are the price for up to 1,000 subscribers and rise in steps as the list grows.	Free: $0/month billed monthly, up to 250 subscribers. Comfort: $12/month billed monthly, or $10.80/month billed annually. Power: $25/month billed monthly, or $22.50/month billed annually. Enterprise: Custom, gated to large accounts, sales-only. Comfort and Power rise in steps as the list grows.
Pricing model	Subscriber-count tiered, published prices from 1,000 up to 25,000 subscribers; Lite is capped at 25,000 subscribers.	Pricing is based on usage, not feature access: every tier's full feature set is available at every subscriber band, and only the price rises with list size. Comfort and Power each list a monthly and an annual price at every band.
Plan ceilings	Lite tops out at 25,000 subscribers; Pro and Everything both extend to 255,000 subscribers	Comfort and Power rise in steps with list size; Enterprise is gated to large accounts and requires contacting sales for a custom quote
Team seats per tier	1 on Lite, 2 on Pro, 3 on Everything	2 on Free, 3 on Comfort, Unlimited on Power and Enterprise
Automations per tier	Not published for any tier	3 on Free, 50 on Comfort, Unlimited on Power
API access	Not published	Limited (no sending) on Free (email sending via the API is not included); full API access with sending on Comfort and Power
White-label branding removal	Not published	MailerLite branding stays on Free-plan emails and forms; branding removal unlocks starting on Comfort
Trial and refund terms	Not published	14-day trial, no card required, reverting to Free after the trial rather than billing automatically. A discretionary refund window of 30 days applies at MailerLite's sole discretion, not a standing money-back guarantee

Who should pick Flodesk, and who should pick MailerLite?

Flodesk

Desk research

Best for solo marketers and small businesses
Best for growing lists sending regularly

Flodesk is a design-focused email marketing platform with a completely free plan and subscriber-tiered pricing on paid tiers. It suits a designer or marketer who wants beautiful templates and e-commerce integration, starting at $25/month billed monthly when you outgrow the free tier.

Best for: Designers and visually-driven creators who want drag-and-drop email building with e-commerce features like checkout forms and abandoned-cart automations.

Strengths

A real free plan with unlimited subscribers at $0/month billed monthly.
Design-first interface with drag-and-drop editing and professionally-coded templates.
Paid plans are priced by subscriber count, so you only pay for the list size you have.

Limits

Lite stops at 25,000 subscribers. Pro and Everything go up to 255,000, and every paid plan's price rises with list size, so re-check the price as your list grows.
Seats are limited: 1 on Lite, 2 on Pro and 3 on Everything.
Checkouts and the e-commerce features sit on the Everything plan, which is $54/month billed monthly at 1,000 subscribers.

Skip it if you need flat pricing regardless of list size, more than a few seats, or email marketing without the design focus.

Flodesk review Flodesk pricing Flodesk alternatives

MailerLite

Desk research

Best for small teams sharing one account

MailerLite prices by subscriber count, not by locking features behind tiers, so a $12/month billed monthly plan gets the same automation builder and landing pages as the top tier, just fewer of each. The free plan is a real permanent plan, not a trial, capped at 250 subscribers.

Best for: A small business or solo marketer who wants full features at a low subscriber count and doesn't want to pay for a bigger list than they have yet.

Strengths

A genuine free plan at 250 subscribers, not a time-limited trial.
A 14-day trial of paid features with no card required.
Automation and landing pages scale by count, not by locking the builder away from cheaper tiers.

Limits

Removing the MailerLite logo needs Comfort or above.
API and MCP access on Free is limited and can't send.
Refunds are discretionary, not a guaranteed money-back window; MailerLite's terms only commit to a refund if it cancels your service on you first.

Skip it if you resell email under your own brand (MailerLite offers no white-label version), you need logo removal on the free plan, or you need unrestricted API sending without upgrading past Free.

MailerLite review MailerLite pricing MailerLite alternatives

My pick: Flodesk in 2 of 3 scenarios.

See Flodesk plans See MailerLite plans

Neither Flodesk nor MailerLite? Try these

Kit
From $33/mo billed annually
Pick it if you want a documented free plan with a real subscriber ceiling, a stated automation allowance and a stated trial window, the details Flodesk's pricing page leaves out.
Kit review Kit alternatives
ActiveCampaign
From $15/mo billed annually
Pick it if you want CRM and sales-pipeline tools bundled in with email from day one, something neither Flodesk nor MailerLite attempts.
ActiveCampaign review ActiveCampaign alternatives
beehiiv
From $49/mo billed annually
Pick it if publishing and monetizing a newsletter is the actual job, not just sending campaigns; it leans harder into publication tools than either of these two.
Beehiiv review Beehiiv alternatives

Switching between Flodesk and MailerLite

Check each vendor's help center for a Flodesk-to-MailerLite migration guide before switching; a general CSV export/import is the fallback either way. MailerLite gives you a 14-day trial with no card required, reverting to its permanent free plan afterward rather than billing you, so you can rebuild your core automations on MailerLite before committing to a paid tier. Check Flodesk's own pricing page for its current trial policy before you plan a migration window around it.

What would change my pick?

Flodesk publishing automation details per tier would let me compare workflow depth against MailerLite directly instead of flagging a gap.
Flodesk publishing a stated trial window and refund policy would close the clearest fine-print gap against MailerLite's documented terms.
Flodesk's own pricing page stating an actual subscriber ceiling for its free plan, rather than leaving it unstated, would settle whether it genuinely undercuts MailerLite at every list size, or just looks that way on paper.

Flodesk vs MailerLite: questions people ask

Is Flodesk cheaper than MailerLite?: On paper, yes, at 500 and 5,000 subscribers. Flodesk's free plan is $0/month billed monthly with no subscriber cap stated on its pricing page. MailerLite's free plan caps at 250 subscribers, after which Comfort is $12/month billed monthly at 500 and $49/month billed monthly at 5,000. Flodesk's advantage rests on an unusually generous, unstated free-plan cap, so verify it directly before assuming it holds at your real list size.
Does Flodesk have a free plan?: Yes, at $0/month billed monthly. Its own pricing page doesn't state a subscriber cap for the free plan, which is unusual among subscriber-tiered email tools and worth double-checking directly before you build a list on it.
Does MailerLite have a free plan?: Yes, at $0/month billed monthly, capped at 250 subscribers with 2 seats and 2,500 emails a month included. Sending locks once you cross the subscriber cap, until you upgrade or trim the list.
Which has more team seats, Flodesk or MailerLite?: Both publish seats per tier. Flodesk includes 1 on Lite, 2 on Pro and 3 on Everything. MailerLite includes 2 on Free, 3 on Comfort and Unlimited on Power and Enterprise. MailerLite is the one that goes past 3 seats.
Does MailerLite offer a money-back guarantee?: Not a blanket one. MailerLite's terms allow a discretionary refund request within 30 days of the transaction date, but refunds beyond that are granted at MailerLite's sole discretion and the terms exclude unused-plan or wrong-tier requests. Flodesk's pricing page doesn't state a refund policy.
What will this cost me at 5,000 subscribers?: MailerLite Comfort is $49/month billed monthly, or $44.10/month billed annually. Flodesk's free plan is $0/month billed monthly and its pricing page states no subscriber cap, so on paper it costs nothing at 5,000 subscribers. Flodesk also publishes a paid ladder that runs past that size. The free-plan claim is an unusual one worth verifying directly rather than assuming it scales that far.
Which is cheaper for a 3-person team at 1,000 subscribers?: MailerLite. Comfort includes 3 seats and comes to $19/month billed monthly, or $17.10/month billed annually. Flodesk Everything also includes 3 seats, at $54/month billed monthly, or $49/month billed annually.
Which is better for a small business or team just getting started?: Flodesk, on price, if its uncapped-sounding free plan holds up for your real list, since it's free at every list size I price. But MailerLite is the more transparently documented tool: a stated free-plan ceiling, an automation allowance that scales with the plan, a real 14-day no-card trial, and gated API access you can check before you buy. If you want to know exactly what you're getting before you commit, that documentation depth is worth more than an unverified price advantage.

How I verified this

Every price and limit here comes from the vendors' own pages, last checked 1 Oct 2026. Flodesk: desk research. MailerLite: desk research.

Sources and changelog

39 facts from 6 source pages, oldest checked 30 Sep 2026.

Flodesk plans and pricing (checked 1 Oct 2026)
MailerLite plans and pricing (checked 1 Oct 2026)

1 Oct 2026: Flodesk now publishes a price ladder and seat counts per plan, and its monthly-billing prices differ from its annual-billing prices. The 3-person team scenario stays with MailerLite, which includes the same 3 seats for less than Flodesk Everything.
1 Oct 2026: Updated for new MailerLite prices. Scenario a (500 subscribers) and scenario b (5,000 subscribers) pick Flodesk on its free plan, which states no subscriber cap. Scenario c (3 seats at 1,000 subscribers) now picks MailerLite, because MailerLite includes 3 seats at a lower price than Flodesk Everything.

Spot something out of date?Vendors and readers, send me the correct fact.

Software sites change almost every week, and I want every claim on this page to be factually correct. If you are a vendor or a reader, send me the correct fact and a link to the official page. I will check it and update the page. The opinions and rankings stay mine.

Flodesk vs MailerLite: an uncapped free plan or a documented one?

Quick answer

Which one fits you?

How are Flodesk and MailerLite really different?

Free plan ceiling

Cheapest paid tier and its list size

Team seats

Automation allowance

Free trial and refund terms

Pricing model as the list grows

What will Flodesk or MailerLite cost for your setup?

Solo marketer or small business, a list just past the free tier

Growing list, sending regularly

Small team managing one list together

Flodesk vs MailerLite side by side

Who should pick Flodesk, and who should pick MailerLite?

Flodesk

MailerLite

Neither Flodesk nor MailerLite? Try these

Switching between Flodesk and MailerLite

What would change my pick?

Flodesk vs MailerLite: questions people ask

Is Flodesk cheaper than MailerLite?

Does Flodesk have a free plan?

Does MailerLite have a free plan?

Which has more team seats, Flodesk or MailerLite?

Does MailerLite offer a money-back guarantee?

What will this cost me at 5,000 subscribers?

Which is cheaper for a 3-person team at 1,000 subscribers?

Which is better for a small business or team just getting started?

How I verified this

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