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Profound

Profound API

Yes. Profound publishes a public REST API with oauth auth. See docs.tryprofound.com/introduction for pricing details.

Auth: oauthSDKs: node, pythonMCP also availableLLMs: ChatGPT, Claude, Gemini, Perplexity, Copilot
Open API docsTry Profound
Public REST API documentedAgent-readiness 8/10
Data from Buddy's database, auto-rechecked weekly

What is the Profound API?

The Profound API is a public REST interface to core records, settings, and activity data. Auth is handled with OAuth 2.0 for delegated access. Official SDKs cover node, python, which keeps boilerplate to a minimum.

Typical builds: scheduled jobs that sync data with your warehouse, custom dashboards combining this data with other systems, and webhook-driven workflows that react in real time.

For agent workflows specifically, the official MCP server is usually less code than the REST API. The API still wins for scheduled jobs, dashboards, and anything outside an LLM-driven flow.

For the broader picture: Profound review, full pricing breakdown, .

HOOK IT TO YOUR STACK

Real Profound API calls you'll write

profound-apirest
#Pull the latest data from Profound
GET/v1/records?limit=10&sort=-created_at
200 OK · 10 records
Most recent entry2 min ago
Records this week147
API calls today1,832
Rate limit remaining8,168 / 10k
Schedule via cron, pipe results.
profound-apirest
#Push a new record with custom metadata
POST/v1/records
201 Created · record_id: r_5a7
Validationpassed
Webhooks triggered2
Stored size1.2 KB
profound-apirest
#Subscribe to webhook events
POST/v1/webhooks
201 Created · webhook_id: wh_3f
Signing secretwhsec_••••
Eventsrecord.created
Statusactive
TMB SCORE FOR ProfoundAuth: oauthAgent fit: 8/10
Read review →

Endpoints illustrative. Confirm exact paths against the live API docs before integrating.

How much does the Profound API actually cost?

Verify on docs

Profound publishes an API, but per-tier gating wasn't extracted automatically.

  • Most likely scenario: API access is either included in all paid plans, or it's gated to higher tiers and we need to verify on the live docs page.
  • Until verified, treat the question "which plan unlocks the API" as open. Don't budget on the assumption it's free with the cheapest paid plan.

API at a glance

Auth method
oauth
SDK languages
node, python
OpenAPI spec
—
Webhooks
—
Structured outputs
—

Profound also has an MCP server

If you're wiring Profound into Claude / Cursor / Codex, the MCP server is usually less code than the REST API.

See Profound MCP page

What you can build with the Profound API

Three personas, three different shapes of build. Pick the row that matches how you actually ship.

SOLO DEV / FOUNDER

Glue Profound into your daily workflow

  • Pull a digest of fresh activity into your morning Slack
  • Trigger a one-off backfill when something looks off
  • Pipe data into your own SQLite for ad-hoc queries
Effort: A weekend, one Node or Python script
AGENCY / CONSULTANT

Sell Profound reporting at scale

  • White-label Profound data into client-branded dashboards
  • Run scheduled multi-account reports without logging into the Profound UI
  • Cross-reference with the rest of the client's stack (CRM, analytics, ad spend)
Effort: 1-2 weeks, hits multi-tenant auth quickly
IN-HOUSE ENGINEER

Production pipelines for Profound

  • Real-time sync into your warehouse on a cron
  • Custom alerts the dashboard's built-in alerting can't express
  • Backfill + idempotency handling for Profound data older than the dashboard exposes
Effort: Multi-week project, expect rate-limit tuning

Quickstart template

# Starter template — endpoint paths and SDK package names come from
# the Profound API docs: https://docs.tryprofound.com/introduction

curl -X GET "https://api.tryprofound.com/<your-endpoint>" \
  -H "Authorization: Bearer $ACCESS_TOKEN" \
  -H "Accept: application/json" | jq .

Template only. Endpoint paths, exact base URL, and auth header format come from docs.tryprofound.com/introduction.

Limits and gotchas

  • No OpenAPI spec — you write typed clients by hand or use a third-party generator on the docs HTML.
  • Official SDKs: node, python. Use them to skip auth boilerplate and get type safety.
  • Rate limits: always read the docs page before scaling — the published limit is usually lower than the practical one and overages can be expensive.
8/10

Agent-readiness verdict

Strong agent-fit. Profound has an official MCP server and documented public APIs with Node and Python SDKs, enabling seamless integration with Claude and ChatGPT workflows. The main limitation is lack of OpenAPI specs and structured outputs, which can require additional parsing work in agentic chains.

MCP server availableOfficial MCP (on tool's own domain)Public API with docsMultiple SDK languagesNative Claude integrationNative ChatGPT integration

Profound API FAQ

Does Profound have a public API?+
Yes — REST API at docs.tryprofound.com/introduction, auth via oauth.
What auth does the Profound API use?+
OAuth 2.0 — good for delegated access (when other users authorize your app).
Does Profound have official SDKs?+
Yes — official SDKs for node, python.
Should I use the API or the MCP server for Claude / Cursor / Codex?+
Prefer the MCP server for agent workflows — it's less code and pre-handles auth flows. Use the REST API for scheduled jobs, dashboards, and anything outside an LLM-driven flow.

Sources

Joonas Rotko
Joonas RotkoAuthor & Founder of That Marketing Buddy

10+ years in digital marketing. I review marketing software for AI-stack fit: real pricing, MCP and API support, and how cleanly each tool drops into an AI agent workflow, cross-checked against verified data and real user feedback.

About meHow I review

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