SEO & GEO professional · Hands-on with 3 of 5 tools · Prices verified
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If your Zenserp tracker has outgrown the Medium plan, or clients now ask what ChatGPT and Google AI Mode say, I'd start with SearchApi. BigData holds 100,000 searches for $250/month billed monthly, and the same plan returns ChatGPT, Gemini and AI Mode answers, which I pull through it for my own reports. Zenserp Medium is $149.99/month billed monthly for 100,000 searches, and the step to Large costs $150/month more. Prices checked 15 Oct 2026.
Prices below are for one agency account pulling a month of Google results for many clients:
100,000 Google searches a month
Compared with Zenserp Medium
Who this is for. Agencies and growing SEO consultants whose Zenserp tracker now pulls around a hundred thousand Google results a month across many clients, and who need room past that, a lower price per search, or AI answer data in client reports.
You'd rather track AI answers for clients in a dashboard than build it on an API: Best GEO tools for agencies
Zenserp is fair value up to Medium, which holds 100,000 searches. Past that the next plan is Large at $299.99/mo, with nothing in between. AI data speeds up the climb: one AI Overview request uses 3 searches, and the plan lists "Answer Engines" without naming which assistants that covers.
What you gain
+No plan ceiling to hit: DataForSEO bills each Google results page from a prepaid balance, so the step from one client list to the next adds cost one result at a time.
+Named AI assistants: SearchApi returns ChatGPT, Gemini and AI Mode answers, cloro lists ChatGPT, Perplexity, Gemini and Copilot, and HasData has AI Mode and a ChatGPT scraper.
+More room on the plan you buy: cloro Starter and ValueSERP's middle plan both leave a large margin above the month's Google searches, where Zenserp Medium is full at exactly that volume.
What you give up
-Zenserp's price at this volume. Only DataForSEO and HasData Basic come in under Medium, while SearchApi, cloro and ValueSERP cost more.
-Yandex and DuckDuckGo. Several picks cover Bing, but none lists those two engines the way Zenserp's paid plans do.
-Keyword volume and CPC next to the results, which Zenserp Medium includes and only DataForSEO matches here, plus Zenserp's email alerts as the allowance runs down.
When to stay. If the tracker sits comfortably under Medium's allowance and your clients only ask about Google, Bing and AI Overviews, Zenserp is still one of the cheaper ways to run it. Move before you grow into Large, or when someone asks for ChatGPT answers by name.
The tools side by side
Each row is the plan that holds a month of agency rank checks, set against Zenserp Medium, with DataForSEO's per-result rate in place of a plan.
cloro: I priced Starter. Starter is priced because Hobby's credits fall short of the month's Google searches at 3 credits each. Starter holds them with room for AI answers. Growth is the next step up.
HasData: I priced Basic. Basic is priced because Startup's credits cover only part of the month's Google requests. Basic covers all of them. Growth is the next step up.
100,000 Google searches a month: plan priced, monthly and annual cost, Plan allowance, Price per 1,000, Free start
Pay as you go. Billed per result. Queued Google results cost $0.6 per 1K SERPs and queued AI Mode results $1,200 per 1M SERPs, from a first top-up of $50.
Each one says who it is for, what it costs for 100,000 Google searches a month, and what you give up.
1
SearchApi
Best overall Zenserp alternative
Hands-on
Choose it if
Clients want AI answers reported by assistant, and you want them on one plan with your rank checks.
Consider cloro instead if
AI answers will be a large share of your requests and you want Perplexity and Copilot too.
Why it fits 100,000 Google searches a month
Zenserp's paid plans name AI Overviews and a vague "Answer Engines" line. SearchApi is the API I use for my own reports, and through it I pull Google, Bing, ChatGPT, Gemini and AI Mode results. BigData holds 100,000 searches at a stated $2.5 per 1,000 searches, and Scale lowers that to $2 per 1,000 searches for 250,000.
The plan I priced
BigData: $250/month billed monthly for 100,000 searches. Only successful searches count against it.
Closest alternative
HasData becomes the better choice when you want AI Mode and ChatGPT data for less, and can pay yearly.
Above 100,000 API requests or credits: Scale (+$250/mo billed monthly).
The trade-off
It costs more than Zenserp Medium for the same volume and has no yearly price, and only a fifth of the plan can be used in any hour, so a big daily run has to be spread out.
What my review says
Best for: An agency leaving Zenserp that needs named AI assistants in client reports at this volume.
Skip it if AI Overviews are the only AI data your clients ask about.
Strengths
ChatGPT, Gemini and AI Mode on the same plan as Google and Bing.
The rate per thousand drops again on Scale.
Limits
Pricier than Zenserp Medium, and monthly billing only.
5 best Zenserp alternatives for a tracker that has outgrown it
2
DataForSEO
No plan ceiling at all
Hands-on
Choose it if
Your volume keeps growing client by client and you are tired of planning around the next tier.
Consider SearchApi instead if
You need results back instantly and want one fixed bill.
Why it fits 100,000 Google searches a month
Zenserp's ladder jumps from Medium to Large. DataForSEO has no ladder: queued Google results cost $0.6 per 1K SERPs at any volume, so this month's searches cost well under Medium, and next month's extra clients add only their own results. Google AI Mode has its own endpoint at $1,200 per 1M SERPs, and the same balance covers keyword and backlink data.
The plan I priced
Pay as you go: no plan to price. The first top-up is $50, and live Google results cost $2 per 1K SERPs.
Closest alternative
HasData becomes the better choice when you want a fixed monthly plan that still costs less than Zenserp.
Pay as you go. Billed per result. Queued Google results cost $0.6 per 1K SERPs and queued AI Mode results $1,200 per 1M SERPs, from a first top-up of $50.
The trade-off
Queued results arrive within a target window rather than at once, and optional parameters multiply what a task costs, so you build your own cost model before quoting clients.
What my review says
Best for: An agency leaving Zenserp whose volume grows unevenly and that never wants to plan around a tier again.
Skip it if you want a bill you can read off a pricing page.
Strengths
No plan sizes, so growth costs only the extra results.
Queued Google results cost less than Zenserp Medium for the month.
5 best Zenserp alternatives for a tracker that has outgrown it
3
cloro
Room for AI answers beside Google
Desk research
Choose it if
Your agency is adding AI visibility reporting and expects assistant answers to grow into a big share of requests.
Consider SearchApi instead if
Google rankings remain most of the volume and you'd rather count searches than credits.
Why it fits 100,000 Google searches a month
On Zenserp an AI Overview drains 3 searches, and the assistants behind "Answer Engines" go unnamed. cloro names ChatGPT, Copilot, Perplexity, Gemini, Google AI Mode, Google AI Overview, Google Search, Google News. A Google Search costs 3 credits and a Perplexity answer 4, so Starter's 650,000 credits hold the month's Google searches with plenty left for assistants. Seats are unlimited, which suits a team.
The plan I priced
Starter: $250/month billed monthly for 650,000 credits. A full ChatGPT answer uses 7 credits.
Closest alternative
SearchApi becomes the better choice when you want AI answers and Google counted as plain searches.
Next step up, Growth: $500/mo monthly, 1,350,000 API requests or credits
the next plan once AI answers outgrow Starter's spare credits.
Above 650,000 API requests or credits: Growth (+$250/mo billed monthly).
The trade-off
Hobby is cheaper but its credits run out before the month's Google searches do, so the plan that fits costs more than Zenserp Medium. Unused credits expire each month, and there is no yearly price.
What my review says
Best for: An agency leaving Zenserp to report what several AI assistants say, alongside Google rankings.
5 best Zenserp alternatives for a tracker that has outgrown it
4
HasData
Cheaper than Zenserp Medium
Hands-on
Choose it if
You want to cut the bill as you leave Zenserp and still add AI Mode or ChatGPT checks.
Consider DataForSEO instead if
You'd pay per result to go lower still.
Why it fits 100,000 Google searches a month
Basic's credits cover 100,000 Google results requests a month at $0.99 per 1,000 requests on annual billing, and the price sits under Zenserp Medium on either billing basis. The same credits cover AI Mode, a ChatGPT scraper and plain web scraping, so a client audit and a rank check can share one account.
The plan I priced
Basic: $119/month billed monthly, or $99/mo billed annually. Startup is cheaper but covers only 20,000 Google requests.
Closest alternative
ValueSERP becomes the better choice when you only need Google and want more headroom on the plan.
Next step up, Growth: $208/mo annual, 3,000,000 API requests or credits
the next plan when Google and AI Mode requests together pass Basic's credits.
Above 1,000,000 API requests or credits: Growth (+$109/mo billed annually).
The trade-off
Basic is full at exactly this volume of Google requests, and any AI Mode checks come out of the same credits, so a growing tracker moves to Growth sooner than you'd think. The pricing page also doesn't say whether failed requests are billed, a rule Zenserp states.
What my review says
Best for: An agency leaving Zenserp that wants a smaller bill plus AI Mode and ChatGPT data.
Skip it if you need room to grow without changing plan.
Strengths
Less than Zenserp Medium, monthly or yearly.
AI Mode, ChatGPT and web scraping on the same credits.
5 best Zenserp alternatives for a tracker that has outgrown it
5
ValueSERP
Google only, with headroom
Desk research
Choose it if
Google is all your clients need and you want to stop watching the allowance every month.
Consider HasData instead if
You want a lower bill and AI Mode data, and can live without the headroom.
Why it fits 100,000 Google searches a month
Zenserp Medium is full at this volume. ValueSERP's middle plan holds 200,000 credits at a stated $1.20 per 1,000 credits, so the tracker can grow a long way before the next step. It runs batch jobs, and the plan lists a "1000/min rate limit for real-time requests".
The plan I priced
200,000 Credits: $240/month billed monthly, or $216/month billed annually.
Closest alternative
DataForSEO becomes the better choice when you want unlimited headroom and pay only for what you pull.
Above 200,000 API requests or credits: 1,000,000 Credits (+$684/mo billed annually).
The trade-off
It covers Google only, so Zenserp's Bing, Yandex and DuckDuckGo results go along with AI Overviews, and it doesn't say how many credits one search uses.
What my review says
Best for: An agency leaving Zenserp that tracks Google only and wants room to grow on one plan.
Skip it if your clients need Bing or AI answers.
Strengths
Twice the month's volume in credits on the plan priced.
5 best Zenserp alternatives for a tracker that has outgrown it
What 100,000 Google searches a month really costs
Each bar is the plan that holds the month, at the yearly rate where one exists. DataForSEO bills per result and has no bar.
cloro: priced on Starter. Starter is priced because Hobby's credits fall short of the month's Google searches at 3 credits each. Starter holds them with room for AI answers.
HasData: priced on Basic. Basic is priced because Startup's credits cover only part of the month's Google requests. Basic covers all of them.
Dollar prices, per month (billed annually where sold)
SearchApi: above 100,000 API requests or credits, Scale (+$250/mo)
cloro: above 650,000 API requests or credits, Growth (+$250/mo)
HasData: above 1,000,000 API requests or credits, Growth (+$109/mo)
ValueSERP: above 200,000 API requests or credits, 1,000,000 Credits (+$684/mo)
How I calculated this
Workload: 100,000 Google searches a month, Compared with Zenserp Medium.
A plan counts when it holds the month's Google searches. Credit plans are read at the vendor's credit cost of one Google search, which moves cloro to Starter and HasData to Basic. ValueSERP states no cost, so it is read at one credit per search.
Other options, and why they missed the list
I kept to SERP APIs with published plans or rates that cover about a hundred thousand Google searches a month for one agency account, and that give more room, a lower rate or named AI assistants compared with Zenserp.
SerpApi
Prints an hourly throughput on every plan and adds the U.S. Legal Shield at this volume, but its plan for a hundred thousand searches costs several times Zenserp Medium, which defeats the point of moving.
Ap
Apify
Can run Google scrapers through its marketplace, but each scraper is priced by its author, which makes a steady monthly tracker hard to budget.
How I chose, and how I earn from this page
Affiliate disclosure
SearchApi, DataForSEO and cloro are affiliate links, so I earn a commission if you sign up through them, at no cost to you. The commission never changes a price or a verdict. HasData and ValueSERP have no affiliate link, and neither does Zenserp.
How this guide was prepared
What I did
I priced one month of Google results at agency volume, the larger workload from my SEO API guide, and set each pick against Zenserp Medium, the plan that holds it.
Where a vendor sells credits, I priced the plan that holds the month at its own credit cost of a Google search. That moves cloro from Hobby to Starter and HasData from Startup to Basic.
DataForSEO has no plan, so its card shows rates per result instead of a monthly total.
SearchApi, DataForSEO and HasData carry a Hands-on label because my own use backs those reviews. cloro, ValueSERP and Zenserp itself are desk research from their pricing pages.
What to keep in mind
Zenserp's pricing page doesn't name the assistants behind "Answer Engines", so that feature isn't compared here.
ValueSERP doesn't state how many credits a search uses, so its plan is read as one credit per search.
Vendors change plans without notice, so trust the date beside each source.
Prices and limits checked on 8 vendor pages. Oldest check: 15 Oct 2026.
: Rebuilt for agencies outgrowing Zenserp, priced at a hundred thousand Google searches a month, with SearchApi as the default pick and five picks. SerpApi moved to the near misses on price.
Spot something out of date?Vendors and readers, send me the correct fact.⌄
Software sites change almost every week, and I want every claim on this page to be factually correct. If you are a vendor or a reader, send me the correct fact and a link to the official page. I will check it and update the page. The opinions and rankings stay mine.
Questions people ask
What is the best Zenserp alternative?
SearchApi, for an agency that needs AI answers in its reports. BigData holds 100,000 searches for $250/month billed monthly and returns ChatGPT, Gemini and AI Mode alongside Google. If cost matters more, HasData Basic and DataForSEO both come in under Zenserp Medium.
Is there a cheaper alternative to Zenserp?
At this volume, yes, two. HasData Basic is $99/month billed annually, against $119.99/mo for Zenserp Medium on the same billing, and DataForSEO's queued Google results cost $0.6 per 1K SERPs with no plan. The other picks cost more than Zenserp and earn it with AI data or headroom.
How much does Zenserp cost?
Zenserp starts free with 50 searches a month. Small is $49.99/month billed monthly, Medium $149.99/mo and Large $299.99/mo, and every paid plan is cheaper billed yearly. Medium is the plan that holds a hundred thousand searches.
Which alternative covers more search engines than Zenserp?
DataForSEO lists the widest set, from Google Organic and AI Mode to Bing, YouTube and Baidu. For AI assistants, cloro covers ChatGPT, Copilot, Perplexity, Gemini, Google AI Mode, Google AI Overview, Google Search, Google News. Zenserp's paid plans cover Google, Bing, Yandex and DuckDuckGo, and none of the picks lists Yandex or DuckDuckGo, so check those two before you move.
Is there a free Zenserp alternative?
Not at agency volume. For tests, HasData's free plan holds 1,000 credits a month and cloro's 500 credits, both more room than Zenserp's 50 free searches.
Why do AI Overviews use up my Zenserp allowance so fast?
Each AI Overview request counts as 3 searches, so adding one to every tracked keyword multiplies how quickly Medium runs out. DataForSEO prices AI Mode results separately per request, and on cloro an AI Overview costs 5 credits from a much larger balance.
Joonas Rotko
SEO & GEO professional, founder of That Marketing Buddy
I'm a Finnish SEO and GEO professional with 11+ years in digital marketing, including years as a co-owner of a digital marketing agency. On That Marketing Buddy I test and compare SEO and AI-visibility software for entrepreneurs, marketing professionals and agencies.
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