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Serpstat

Serpstat MCP Server

Yes. Serpstat has an official MCP server, hosted at github.com/SerpstatGlobal/serpstat-mcp-server-js.

OFFICIAL MCP✓ alivePublic APIAuth: api_keyLLMs: Claude (Desktop/Web), Claude Code, Cursor, n8n
MCP status verified 2026-08-04Agent-readiness 8/10
Data from Buddy's database, auto-rechecked weekly

What is the Serpstat MCP server?

Serpstat runs an OFFICIAL, open-source MCP server at github.com/SerpstatGlobal/serpstat-mcp-server-js (MIT license), distributed as the npm package @serpstat/serpstat-mcp-server, with a Java variant (serpstat-mcp-server-java) also published. This is a vendor-maintained implementation you can read in full before subscribing, not a third-party wrapper or marketing claim.

It exposes 65 tools across 9 categories: domain analysis (competitors, keywords, regions), keyword research (suggestions, difficulty, SERP data), URL analysis, backlink analysis (summary, anchors, referring domains, threats), project management (create/list/delete rank-tracker projects), credits and usage monitoring, rank tracking, full-site audit, and single-page audit. Tools can be filtered by category via a SERPSTAT_ENABLED_CATEGORIES environment variable to trim context usage.

Authentication uses a SERPSTAT_API_TOKEN. The README documents Claude Desktop and Gemini CLI configuration explicitly, plus "any MCP-compatible client" generally. Like the REST API, the MCP server only activates on the Team plan ($100/mo) and up; it is not available to Individual-tier subscribers.

For the rest of the picture see the Serpstat review or full pricing breakdown.

Inside Claude / Cursor / Codex

What you can build with the Serpstat MCP

Illustrative workflow examples. Exact tool names, parameters, and outputs come from Serpstat's MCP server schema, so check the docs for the live surface.

serpstat-mcplive
>Show me my top 10 keywords by traffic this month
serpstat.get_top_keywords({ limit: 10 })
TOP 5 KEYWORDS · LAST 30 DAYS
marketing automation12,400 visits
email marketing software8,920 visits
seo tools 20266,310 visits
best crm small business4,580 visits
mcp marketing tools2,140 visits
Scale to top 50? Just ask.
serpstat-mcplive
>Which competitors rank for keywords I'm losing positions on?
serpstat.compare_competitor_overlap()
LOSING POSITIONS · 3 KEYWORDS
marketing automation tools→ rival.com (#3)
best email marketing 2026→ competitor.io (#1)
ai marketing assistant→ newentrant.ai (#5)
Want a full SERP gap report?
serpstat-mcplive
>Audit my newest blog post and flag low-effort SEO fixes
serpstat.audit_url({ url: "mysite.com/post" })
QUICK WINS · 3 FOUND
Missing meta descriptionfix in 30s
H1 doesn't match target keywordfix in 1m
No internal links to top pagesfix in 2m
TMB SCORE FOR SerpstatMCP: OfficialAgent fit: 8/10
Read review →

Which AI clients can use Serpstat MCP?

Not every AI assistant supports MCP natively. Per-client picture for Serpstat:

ClientSupportNotes
Claude (Desktop/Web)Native MCPExplicitly documented in the official MCP server's README, including a ready-to-paste config block. Requires SERPSTAT_API_TOKEN and a Team-plan-or-higher subscription.
Claude CodeNative MCPWorks via the same official MCP server (stdio, npx @serpstat/serpstat-mcp-server) with SERPSTAT_API_TOKEN configured.
CursorAPI-only (custom code)Not explicitly listed as a supported client in the official README (Claude Desktop and Gemini CLI are named), though the server should work with any MCP-compatible client. Verify locally before relying on it; the v4 REST API is the documented fallback.
n8nAPI-only (custom code)Drive via the credit-metered v4 REST API. Requires SERPSTAT_API_TOKEN and at least the Team plan.

How to connect Serpstat MCP to Claude Desktop

Add this block to ~/Library/Application Support/Claude/claude_desktop_config.json (macOS) or %APPDATA%\Claude\claude_desktop_config.json (Windows), then restart Claude Desktop. Cursor and Codex use a similar schema.

{
  "mcpServers": {
    "serpstat": {
      "command": "npx",
      "args": ["-y", "@serpstat/serpstat-mcp-server"],
      "env": {
        "SERPSTAT_API_TOKEN": "your-api-token-here"
      }
    }
  }
}
// Server source: https://github.com/SerpstatGlobal/serpstat-mcp-server-js

Some MCP servers require an API key. Check the source page for setup: github.com/SerpstatGlobal/serpstat-mcp-server-js.

Does Serpstat MCP cost extra?

Tier-gated

Serpstat's official MCP server only unlocks on the Team plan ($100/mo) and up, not on the $50/mo Individual tier.

  • Individual ($50/mo) includes no API or MCP access at all. Team ($100/mo) is the cheapest plan that unlocks both.
  • Team x2 ($169/mo) and Agency ($410/mo) get the same MCP access as Team, just with higher API credit allotments (400,000 and 2,000,000 credits/month respectively vs 200,000 on Team).
  • There's no separate MCP license fee beyond the plan price. Auth uses the same SERPSTAT_API_TOKEN as the REST API.
Cheapest plan with MCP
Team, $100/mo
Not included on
Individual, $50/mo
Extra MCP fee
None (bundled)

Serpstat also publishes a REST API

Serpstat's v4 REST API is tier-gated: absent on Individual ($50/mo), unlocked from Team ($100/mo) up.

Auth method
api_key
SDK languages
OpenAPI spec
Webhooks
Structured outputs
See Serpstat API page

What you can do with Serpstat from an AI agent

Three shapes of agent workflow. Pick the row that matches how you actually use Claude / Cursor / Codex day to day.

INDIE / SOLO

Skip the dashboard, ask Claude

  • "What keywords moved this week?" answered in seconds
  • Quick one-off questions without leaving the editor
  • Pipe Serpstat data into your personal notes / docs without writing a script
Effort: 30 seconds — paste the config, restart Claude
AGENCY

Run client analysis at agent speed

  • Hand the MCP server to your team — every consultant can ask Claude about any client's Serpstat account
  • Multi-account workflows without context-switching the Serpstat UI
  • Reports you'd normally spend hours on, done before standup
Effort: An afternoon — set up auth per client
IN-HOUSE TEAM

Production agent workflows

  • Embed in your internal Codex / Cursor agents that triage Serpstat data daily
  • Combine with other MCP servers in a multi-step agent chain
  • Constrain agents to read-only roles to keep production Serpstat safe
Effort: Days — security review + role config

Limits and gotchas

  • Official MCP server — published by Serpstat themselves, so it should track product changes.
  • Fallback: the REST API works for any flow the MCP server doesn't cover.
  • Auth flow: MCP servers usually inherit the underlying API auth method (api_key). Expect to configure that on first install.
  • Rate limits: MCP calls count against your underlying Serpstat API quota. Burst usage from a curious agent can drain a daily allowance fast.
8/10

Agent-readiness verdict

A genuinely official, open-source MCP server, verifiable on GitHub, exposing 65 tools across the platform's full data surface (domain, keyword, backlink, URL, project, rank-tracking, and audit data). Documented for Claude Desktop and Gemini CLI. One of the stronger MCP implementations in the budget SEO tier, docked only for being gated to the $100/mo Team plan rather than available on entry pricing. An 8 out of 10.

Moderate agent-fit with official MCP support. Serpstat offers an official MCP server and documented public API with dual auth options, making it accessible for Claude workflows. Missing OpenAPI specs and SDKs limits programmatic flexibility compared to agent-native tools.

Scored by Joonas (TMB).

Serpstat MCP & API FAQ

Is the Serpstat MCP server official?+
Yes — an official, vendor-maintained server at https://github.com/SerpstatGlobal/serpstat-mcp-server-js.
Can I use the Serpstat MCP with Cursor or Codex?+
Not confirmed as a native integration. MCP is an open protocol, so it may still work with Cursor or Codex, but Serpstat's own docs don't explicitly list them as supported clients. See the client-compatibility table above before relying on it.
Does Serpstat have a public API?+

Sources

Data verified by Joonas on the dates shown. MCP server status auto-rechecked weekly.

Joonas Rotko
Joonas RotkoAuthor & Founder of That Marketing Buddy

10+ years in digital marketing. I review marketing software for AI-stack fit: real pricing, MCP and API support, and how cleanly each tool drops into an AI agent workflow, cross-checked against verified data and real user feedback.

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