Mailchimp Pricing 2026: Plans, Costs & Best Value
Mailchimp offers four pricing tiers starting with a generous free plan for small lists. Their paid plans scale from $13/month for basic automation to $350/month for enterprise features with dedicated support.
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Mailchimp Plans & Pricing
Free
Essentials
Standard
Premium
Free Plan Details
The free plan includes 250 contacts, 500 monthly emails, and basic email support for your first 30 days.
Available Discounts
Annual Discount
Save 15% when paying annually on all paid plans
Volume Discount
15% discount for first 12 months for customers with 10,000+ contacts
Which Plan Should You Choose?
Start with the free plan to learn email marketing basics without any cost commitment.
Perfect balance of affordability and essential automation features for growing your list.
AI tools and advanced automation help boost sales with personalized campaigns.
Multiple users and advanced features make client management much easier.
Dedicated support and unlimited users are essential for large organizations.
Is Mailchimp Worth the Price?
Mailchimp offers solid value, especially for beginners who can start free. The Standard plan gives you the most bang for your buck with AI tools and robust automation. Premium pricing jumps significantly, but the dedicated support justifies it for enterprise users.
Try Mailchimp →Frequently Asked Questions
Your sending will be paused until you upgrade or remove contacts. Overage fees apply on paid plans.
Yes, you can upgrade or downgrade your plan at any time. Changes take effect immediately.
No setup fees on any plan. You only pay the monthly or annual subscription cost.
All paid plans come with a 14-day free trial with full access to features.
No credit card required for the free plan. You can start sending emails immediately.
Yes, you can cancel your subscription anytime. No cancellation fees or long-term contracts.
Mailchimp accepts all major credit cards and PayPal for subscription payments.