
Newsletter platform pricing
beehiiv pricing: your subscriber count sets the plan cost
beehiiv has a useful free launch tier, then Scale and Max prices rise with subscribers. The core question is whether its newsletter growth and monetisation tools justify the list-size bill.

Joonas Rotko
Pricing checked 29 September 2026
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Pricing at a glance
| Plan | Monthly price | Annual / billing note | Best for |
|---|---|---|---|
| Launch | $0 | — | For a new publication. |
| Scale(best fit) | $49/mo at 1,000 | $43.08/mo annual | For an established newsletter. |
| Max | $109/mo at 1,000 | $95.92/mo annual | For a larger publisher. |
| Enterprise | Custom | — | For 100,000+ subscribers. |
Prices and billing terms above reflect the stated check date. Confirm the checkout total, tax and renewal terms before buying.
Buddy's take
The free tier is unusually generous for a first newsletter. Price the list you expect to have in six to twelve months before treating Scale's entry rate as the ongoing cost.
Find your cost
Choose a captured subscribers band, plan and billing view. This calculator uses published price points only, so it does not guess at intermediate bands.
Your captured price point
Scale
Month-to-month price at the selected band. Confirm the live checkout total before purchase.
Check beehiiv pricing →Stored USD bands should be checked against beehiiv's live selector before purchase.
Which plan fits your workload?
| If you need | Choose | Why |
|---|---|---|
| A new newsletter under 2,500 subscribers | Launch | Launch is free and covers the initial publication without a paid commitment. |
| Growth and newsletter monetisation | Scale | Scale is the first paid plan, but select your expected subscriber band before budgeting. |
| A larger publisher operation | Max | Max adds a higher-tier growth and operating model for a growing audience. |
Launch
- ✓Up to 2,500 subscribers
- ✓3 publications
- ✓Unlimited sends
- ✓Basic newsletter tools
Scale
- ✓Subscriber-scaled price
- ✓Growth and referral tools
- ✓Monetisation features
- ✓Unlimited email sends
Max
- ✓Subscriber-scaled price
- ✓Expanded growth tools
- ✓Advanced publication controls
- ✓Unlimited email sends
Enterprise
- ✓Custom contract
- ✓High-volume support
- ✓Tailored controls
- ✓Ask for a written quote
Billing, extra costs and terms
The published subscription price is not necessarily the total cost. Check the terms that affect your actual workload, expansion and cancellation before you migrate.
Scale and Max change with subscriber count. The stored 1,000-subscriber snapshot lists Scale at $49 monthly or $43.08 annual-equivalent, and Max at $109 or $95.92.
All plans state unlimited email sends, so list size rather than send volume drives the main subscription charge.
beehiiv states a 0% platform take rate for paid subscriptions, excluding Stripe processing. Confirm all payment and marketplace terms before launching paid content.
Enterprise is for 100,000+ subscribers and requires a custom conversation.
What else could fit your budget?
Compare the job and cost model, not only the entry price
MailerLite
$12/mo · Comfort at 500 subscribers
A subscriber-priced email platform with landing pages and straightforward automation.
AWeber
$15/mo · Lite at 500 subscribers
A traditional email suite with a clear Lite and Plus feature split.
Moosend
$9/mo · Pro at 500 contacts
A lower-entry contact-based automation option for regular campaigns.
Full product context
Need the product trade-offs too?
The pricing page focuses on plan selection and cost. The review covers product fit, limitations, alternatives, AI capabilities and the buying risks that a plan table leaves out.
Read: beehiiv reviewFrequently asked questions
beehiiv Launch is free to 2,500 subscribers. The stored pricing snapshot lists Scale from $49 and Max from $109 monthly at 1,000 subscribers, with lower annual equivalents.
The stored plan data states unlimited email sends. Paid plan cost changes with subscribers.
Yes. Launch is free for up to 2,500 subscribers and three publications.
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