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Otterly.ai

Otterly.ai API

Yes. Otterly.ai publishes a public REST API. See docs.otterly.ai for pricing details.

MCP also available
Open API docsTry Otterly.ai
Public REST API documentedAgent-readiness 7/10
Data from Buddy's database, auto-rechecked weekly

What is the Otterly.ai API?

The Otterly.ai API is a public REST interface to core records, settings, and activity data. Auth method is documented on the official API reference. No official SDK was detected, so most teams hit it directly with HTTP clients.

Typical builds: scheduled jobs that sync data with your warehouse, custom dashboards combining this data with other systems, and webhook-driven workflows that react in real time.

For agent workflows specifically, the official MCP server is usually less code than the REST API. The API still wins for scheduled jobs, dashboards, and anything outside an LLM-driven flow.

For the broader picture: Otterly.ai review, full pricing breakdown, .

HOOK IT TO YOUR STACK

Real Otterly.ai API calls you'll write

otterly-ai-apirest
#Pull the latest data from Otterly.ai
GET/v1/records?limit=10&sort=-created_at
200 OK · 10 records
Most recent entry2 min ago
Records this week147
API calls today1,832
Rate limit remaining8,168 / 10k
Schedule via cron, pipe results.
otterly-ai-apirest
#Push a new record with custom metadata
POST/v1/records
201 Created · record_id: r_5a7
Validationpassed
Webhooks triggered2
Stored size1.2 KB
otterly-ai-apirest
#Subscribe to webhook events
POST/v1/webhooks
201 Created · webhook_id: wh_3f
Signing secretwhsec_••••
Eventsrecord.created
Statusactive
TMB SCORE FOR Otterly.aiAgent fit: 7/10
Read review →

Endpoints illustrative. Confirm exact paths against the live API docs before integrating.

How much does the Otterly.ai API actually cost?

Verify on docs

Otterly.ai publishes an API, but per-tier gating wasn't extracted automatically.

  • Most likely scenario: API access is either included in all paid plans, or it's gated to higher tiers and we need to verify on the live docs page.
  • Until verified, treat the question "which plan unlocks the API" as open. Don't budget on the assumption it's free with the cheapest paid plan.

API at a glance

Auth method
—
SDK languages
—
OpenAPI spec
—
Webhooks
—
Structured outputs
—

Otterly.ai also has an MCP server

If you're wiring Otterly.ai into Claude / Cursor / Codex, the MCP server is usually less code than the REST API.

See Otterly.ai MCP page

What you can build with the Otterly.ai API

Three personas, three different shapes of build. Pick the row that matches how you actually ship.

SOLO DEV / FOUNDER

Glue Otterly.ai into your daily workflow

  • Pull a digest of fresh activity into your morning Slack
  • Trigger a one-off backfill when something looks off
  • Pipe data into your own SQLite for ad-hoc queries
Effort: A weekend, one Node or Python script
AGENCY / CONSULTANT

Sell Otterly.ai reporting at scale

  • White-label Otterly.ai data into client-branded dashboards
  • Run scheduled multi-account reports without logging into the Otterly.ai UI
  • Cross-reference with the rest of the client's stack (CRM, analytics, ad spend)
Effort: 1-2 weeks, hits multi-tenant auth quickly
IN-HOUSE ENGINEER

Production pipelines for Otterly.ai

  • Real-time sync into your warehouse on a cron
  • Custom alerts the dashboard's built-in alerting can't express
  • Backfill + idempotency handling for Otterly.ai data older than the dashboard exposes
Effort: Multi-week project, expect rate-limit tuning

Quickstart template

# Starter template — endpoint paths and SDK package names come from
# the Otterly.ai API docs: https://docs.otterly.ai

curl -X GET "https://api.otterly.ai/<your-endpoint>" \
  -H "Authorization: Bearer $TOKEN" \
  -H "Accept: application/json" | jq .

Template only. Endpoint paths, exact base URL, and auth header format come from docs.otterly.ai.

Limits and gotchas

  • No OpenAPI spec — you write typed clients by hand or use a third-party generator on the docs HTML.
  • No official SDK detected. Plan on hitting the API directly with your HTTP client of choice.
  • Rate limits: always read the docs page before scaling — the published limit is usually lower than the practical one and overages can be expensive.
7/10

Agent-readiness verdict

Strong agent fit at a budget price. Otterly runs a live official MCP server at data.otterly.ai/mcp, authenticated with OAuth 2.0 (no API keys), exposing roughly 20 tools across workspaces, brand reports, GEO audits, and write actions, so agents can both read and act on your AI-visibility data. It pairs that with a public REST API (2,000 requests a month on Standard, 5,000 on Premium), an official Claude Skill, and a 101-workflow marketplace. The main gaps: the $29 Lite tier has no API or MCP, and there are no language SDKs, so it sits level with Peec and below Profound's broader enterprise stack.

Public API with docs

Otterly.ai API FAQ

Does Otterly.ai have a public API?+
Yes — REST API at docs.otterly.ai.
Should I use the API or the MCP server for Claude / Cursor / Codex?+
Prefer the MCP server for agent workflows — it's less code and pre-handles auth flows. Use the REST API for scheduled jobs, dashboards, and anything outside an LLM-driven flow.

Sources

Joonas Rotko
Joonas RotkoAuthor & Founder of That Marketing Buddy

10+ years in digital marketing. I review marketing software for AI-stack fit: real pricing, MCP and API support, and how cleanly each tool drops into an AI agent workflow, cross-checked against verified data and real user feedback.

About meHow I review

Otterly.ai

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