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Some links on this page are affiliate links, meaning I may earn a commission if you sign up (at no extra cost to you). This never influences my ratings or recommendations.
Verdict
Frase's affiliate program works best for creators who already have engaged audiences in the SEO and content marketing space. The 12-month recurring commission structure creates genuine passive income potential, but only if you can consistently refer customers who stick around. The 30% rate is competitive, and the 60-day cookie window gives prospects plenty of time to evaluate the free trial.
The program isn't suitable for affiliate marketing beginners or anyone without an existing platform. The manual approval process and $100 payout minimum create friction for new creators, and the PayPal-only payments exclude some international affiliates.
However, if you're already creating content about SEO tools and have an audience that trusts your recommendations, this program offers solid long-term earning potential. My recommendation: Apply if you have an established platform and genuine knowledge of SEO tools.
The 12-month recurring window means each successful referral generates meaningful income, making this more worthwhile than one-time commission programs. Just don't expect quick results without consistent audience building and authentic product promotion.
Overview
How commissions work
Assessment
Worth promoting?
Why Join
- ✓12-Month Recurring Window
- ✓60-Day Cookie Duration
- ✓Uncapped Commission Potential
- ✓Free Trial Reduces Friction
- ✓Growing Market Category
Watch Out For
- ✕Manual Approval Required
- ✕PayPal-Only Payments
- ✕Higher Payout Threshold
Getting started
How to join
- 1Visit the Frase affiliate program page and click the application link
- 2Complete the application form with details about your platform, audience, and promotion plans
- 3Wait 2-3 business days for manual review of your application
- 4Check email for approval or denial notification
- 5If approved, log into your FirstPromoter dashboard and complete profile setup
- 6Generate your unique affiliate links for different Frase pages and features
- 7Download marketing materials (banners, email templates) and start promoting to your audience
Tips
How to maximize your earnings
Focus on education-first content rather than direct sales pitches. Your audience needs to understand how Frase solves specific SEO problems before they'll consider a paid tool. Create tutorials showing the platform in action, compare it to alternatives, or demonstrate how it fits into a complete SEO workflow. The 7-day free trial removes purchase friction, so your job is getting qualified prospects to start that trial.
Target content around emerging AI search optimization trends. Frase positions itself for both Google SEO and AI platform optimization (ChatGPT, Perplexity, etc.), which gives you fresh angles to explore. Write about GEO optimization, compare traditional vs. AI-first SEO strategies, or explain how content needs to evolve for AI search visibility.
Leverage the 60-day cookie window by creating multiple touchpoints. Someone might read your review, watch a tutorial video, and get a follow-up email before converting. Use the generous tracking period to nurture prospects through educational content rather than rushing them toward a purchase decision.
Be selective about your promotion timing and audience. The $100 payout minimum means you need consistent conversions to see regular payments. Focus your promotion efforts when you have engaged traffic rather than broadcasting to cold audiences. Quality referrals who stick around generate 12 months of recurring income, while quick trial signups who cancel immediately generate nothing.
FAQ
Frequently Asked Questions
Earnings depend on your audience size and conversion rates. Each Basic plan customer generates $176.40 over 12 months. Established creators with 20-50 active referrals typically earn $600-1,500 monthly in recurring commissions.
No, you don't need an existing Frase account to apply for the affiliate program. However, familiarity with the platform helps you create more authentic promotional content.
You'll receive payment once your commissions reach $100, typically requiring 7-10 conversions on Basic plans. Payments are processed monthly via PayPal.
The program documentation doesn't specify restrictions on paid ads, but you must have an existing platform for approval. Check with their affiliate team about PPC guidelines after acceptance.
Your commission adjusts to match their new plan level. If they downgrade from Team ($99/month) to Basic ($49/month), your monthly commission drops accordingly.
No, the recurring commission window ends after 12 months per customer. You'd need to refer them again or focus on acquiring new customers for ongoing income.
Ready to Get Started?
Join established creators earning 30% recurring commissions for 12 months on every Frase referral.
More on Frase
Joonas Rotko
Author & founder of That Marketing Buddy
I track affiliate programs across 51+ marketing tools. Commission rates, cookie windows, and payout terms verified against official program pages.
This page contains affiliate links. I earn a commission if you sign up through my link at no extra cost to you.