Joonas Rotko · Founder, That Marketing Buddy
I have spent 10+ years doing hands-on digital marketing and buying marketing software for my team and clients, and I now score every tool on this site for how well it works with AI agents. Ex Google Premier Partner agency co-owner.
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The Verdict
Is Sitechecker right for you?
Sitechecker packs site audits, rank tracking, GSC/GA4 dashboards, and AI search visibility tracking into one tool built around running multiple client sites at once. Whether that bundle earns its $99/month starting price depends entirely on how many sites you're actually managing.
Sitechecker is a cloud SEO platform that combines technical site audits, rank tracking, GSC and GA4 reporting, and AI search visibility tracking (ChatGPT, Gemini, Perplexity, Google AI Mode, Copilot) into one agency dashboard. It's built for teams managing multiple client sites who want white-label reporting instead of stitching together Looker Studio, Search Console, and a separate GEO tool.
At $99 to $449 per month depending on tier, it costs more upfront than desktop crawlers like Screaming Frog or Sitebulb, but it bundles more services into a single login.
If you're managing one or two sites, this is overkill. If you're running a dozen client dashboards through spreadsheets and Looker Studio right now, the math starts to make more sense.
Why I'm covering this
Sitechecker connects directly to client GSC/GA4 data instead of modeled estimates, and bundles AI visibility tracking most competitors sell as a separate add-on.
Who It's For
Who Sitechecker is for (and who it isn't)
✓Best for
- +Agencies Managing Multiple Client Sites Unlimited users per project and white-label reporting mean you can run every client through one dashboard instead of separate GSC, GA4, and Looker Studio setups.
- +Freelance SEO Consultants The Basic plan at $99/month is explicitly positioned for consultants and small teams who need audits and monitoring without the agency-scale price tag.
- +Teams Wanting AI Search Visibility Without a Separate Tool Tracking ChatGPT, Gemini, Google AI Mode, Perplexity, and Copilot mentions is built in, so you're not paying for a second GEO subscription on top.
- +Anyone Frustrated by Native GSC/GA4 Limits Sitechecker exports beyond the 1,000-row caps in Search Console and applies multi-condition filters that the native tools don't offer.
✗Skip this if
- −Solo Site Owners on a Tight Budget A $99/month entry price is steep for one website when Sitebulb starts at $18/month or Screaming Frog is a flat annual fee.
- −Backlink-Focused SEOs Backlink index depth isn't part of Sitechecker's documented feature set, which matters if link building is your main workflow, unlike tools such as Ahrefs.
- −Teams Needing Deep Keyword Research and Content Tools Platforms like Semrush build out keyword research, content optimization, and competitor analysis further than what's documented here.
- −Buyers Who Want a Real Trial Before Paying The official guarantee is a 48-hour money-back window, not a trial period, so you're committing your card details fairly quickly.
Consider instead
SE Ranking
Semrush
Screaming FrogFeatures
What can Sitechecker do?
The AI visibility tracker is the feature Sitechecker leads with in 2026, and it's worth taking seriously. Tracking brand mentions and citations across ChatGPT, Gemini, Google AI Mode, Perplexity, and Copilot in one dashboard saves you from bolting on a separate GEO tool just to answer the 'are we showing up in AI answers' question clients keep asking.
The bigger structural differentiator, though, is how Sitechecker handles Google's own data. Rather than modeling traffic estimates the way Semrush and Ahrefs do, it pulls directly from each client's GSC and GA4 accounts, then lets you export past the 1,000-keyword ceiling that Search Console's native interface imposes. For agencies who've been fighting Looker Studio to stitch together reports across dozens of sites, a single dashboard that already speaks GSC and GA4 natively is a genuine time saver.
Site Audit covers over 300 technical issues, from orphan URLs and duplicate titles to hreflang problems and missing alt text, each with a fix guide attached. Combined with site monitoring that rescans anywhere from weekly to every 12 hours depending on your tier, it's built to catch problems before a client notices a traffic drop, not just document them after the fact.
The newer public API, opened up in August 2026, is pitched for pulling Sitechecker data into your own tools and AI agent workflows. That's a meaningful move toward MCP and API-based automation, but the plan page itself only explicitly lists 'Unlimited API' under Standard and above. If you're on Basic and building around the API is your main reason for signing up, confirm access with sales before you commit.
AI Search Visibility
Site Audit & Monitoring
Rank Tracking & Reporting
Agency & Automation Tools
UX & Support
Is Sitechecker easy to use?
Sitechecker holds a 4.6 rating on both G2 (113 reviews) and Capterra (353 reviews), plus a 4.6 on Trustpilot from 71 reviews, which is a consistent score across three different review platforms. That consistency suggests the experience holds up whether you're a small agency or a larger team.
Case study testimonials on Sitechecker's own site repeatedly mention email and Slack alerts as a favorite feature, specifically the ability to know a client's site is down before the client calls to ask why. One agency owner noted that consolidating metrics into one dashboard cut down the time spent analyzing and testing new hypotheses, which lines up with the multi-client positioning.
Onboarding for teams without deep SEO experience also came up favorably in a couple of testimonials, with one small business owner describing Sitechecker as filling in for the SEO expertise they didn't have in-house. That's a reasonable proxy for ease of use, though I'd want to see more independent reviews focused specifically on support response times before drawing firm conclusions.
Pricing
How much does Sitechecker cost?
Sitechecker starts at $99/mo. That's 55% above median for Technical SEO & Crawlers.
Sitechecker's plans start at $99/month for Basic, jump to $249/month for Standard (the plan Sitechecker itself recommends), then $449/month for Premium, with Enterprise available on custom pricing. Annual billing runs roughly 16-17% cheaper per month than paying monthly, so if you're committing long-term, that's real savings to factor in.
That Basic-to-Standard jump is the steepest part of the ladder: $150 more per month for a meaningfully wider feature set including bulk project management and Google Data Studio integration. There's no free trial to test that gap before paying, just a 48-hour money-back guarantee, which is a tight window to evaluate a tool meant for ongoing multi-client workflows.
Worth flagging: Standard and above explicitly list 'Unlimited API' in their feature bullets, while Basic's plan details don't mention API access at all, despite an August 2026 announcement that the public API is available on all plans. Until that's clarified on the live pricing page, I'd treat API access on Basic as unconfirmed rather than assume it's included.
| Plan | Monthly |
|---|---|
| Basic | $99/mo |
| Standard (Recommended) | $249/mo |
| Premium | $449/mo |
| Enterprise | Custom |
External Ratings
What reviewers say about Sitechecker
"Now, we monitor all important metrics in one dashboard and prioritize the SEO fixes using only one tool which saves really a lot of time for analyzing and testing new hypotheses. One of our favorite features is email alerts."
Herman Krabbendam, Owner of Vuurwerk Agency (Sitechecker case study)"Sitechecker's Site Audit with the database of SEO errors, warnings, and opportunities was our godsend! The ability to create SEO audits of potential future customers is immensely valuable in customer acquisition terms."
Lorenz Graf, Head of SEO at LightCyde Agency (Sitechecker case study)"The steps how to overcome all these challenges came by themselves after I started using Sitechecker. It started monitoring all changes and syncing with Google Console."
Ivan Bilyj, Head of SEO at UsJunkCars (Sitechecker case study)"One of my client's websites had several technical and speed issues that Sitechecker helped us to identify in an easy way... As a result, +40% website traffic growth and one happy client."
Karina Tama-Rutigliano, CEO and Founder of Senior Care Clicks (Sitechecker case study)Downsides
What's wrong with Sitechecker
Entry Price Is Steep for a Single Site
At $99/month, Basic costs far more than Sitebulb's $18/month or Screaming Frog's flat annual fee, which matters if you're only managing one or two websites.
48-Hour Money-Back Window, Not a Trial
The homepage mentions '14 days of full access,' but the official guarantee on the plans page is a 48-hour refund window, so you're committing payment details quickly.
API Access Ambiguity on the Basic Tier
The homepage says the public API is available on all plans, but the Basic plan's own feature bullets don't list API access explicitly, unlike Standard and above, which state 'Unlimited API' directly.
Crawl Page Caps Scale With Price
Premium is capped at 200,000 crawl pages; very large sites or high-volume agencies will need to move to Enterprise custom pricing.
No Confirmed Backlink Analysis
Unlike Ahrefs, Semrush, or SE Ranking, backlink index data isn't part of Sitechecker's documented feature set, so link-building workflows need a separate tool.
No MCP Server
For teams wanting to plug SEO data directly into an AI agent workflow via Model Context Protocol, Sitechecker currently offers a REST API but no confirmed MCP server.
Are these dealbreakers?
None of these are dealbreakers if your main need is agency-wide monitoring and AI visibility tracking. But if you're comparing this against a $18/month crawler or a backlink-heavy platform like Ahrefs, the gaps in pricing and feature scope are worth weighing before you commit.
Ready to try Sitechecker?
See if the multi-client dashboard and AI visibility tracking actually fit your workload before committing to a plan.
Explore Sitechecker Plans →FAQ
Frequently asked questions about Sitechecker
Basic starts at $99/month, Standard is $249/month, and Premium is $449/month, all on monthly billing. Enterprise is custom priced. Annual billing runs roughly 16-17% cheaper per month than the monthly rate.
The homepage advertises '14 days of full access,' but the official plans page frames the guarantee as a 48-hour money-back window rather than a trial period. Confirm which applies before entering payment details.
Yes. It tracks brand mentions and citations across ChatGPT, Gemini, Google AI Mode, Perplexity, and Copilot, with daily prompt tracking included on every plan.
Yes, a public API launched in August 2026. Standard and higher plans explicitly list 'Unlimited API' in their feature bullets; API status on the Basic plan isn't explicitly confirmed.
The pricing tiers, unlimited user seats, and white-label reporting are all built around managing multiple client sites, so agencies and consultants with several accounts get more value than someone auditing a single website.
They solve different problems. Screaming Frog is a one-time-fee desktop crawler for single-site audits, while Sitechecker is a subscription platform built for monitoring, reporting, and AI visibility tracking across many client sites at once.
Backlink index data isn't part of Sitechecker's documented feature set. If link building is central to your workflow, tools like Ahrefs or Semrush cover that ground more directly.
Premium is capped at 200,000 crawl pages and Enterprise is unlimited. Exact caps for Basic and Standard weren't fully specified in the public pricing breakdown, so it's worth confirming directly if you manage large sites.
Sitechecker's tiers are published and clear, but the jumps between them are steep: Basic runs $99/month, Standard $249/month, and Premium $449/month, more than 4x from bottom to top.
Sitechecker is best for: Agencies Managing Multiple Client Sites; Freelance SEO Consultants; Teams Wanting AI Search Visibility Without a Separate Tool; Anyone Frustrated by Native GSC/GA4 Limits.
Sitechecker has moved fast on AI visibility tracking (ChatGPT, Gemini, Google AI Mode, Perplexity, Copilot) and just opened its API to every plan, which puts it ahead of most technical SEO tools on AI-stack fit.
Data export options are solid (PDF, CSV, Google Sheets) and the new public API removes a lot of lock-in risk, but there's no mention of direct import tools from competitors.
This page may contain affiliate links. I earn a commission at no extra cost to you. This never influences ratings.