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Outranking

Outranking API

Yes. Outranking publishes a public REST API. See outranking.io for pricing details.

SDKs: node
Public REST API documentedAgent-readiness 4/10
Data from Buddy's database, auto-rechecked weekly

What is the Outranking API?

The Outranking API is a public REST interface to keyword data, backlink profiles, SERP positions, and site-audit results. Auth method is documented on the official API reference. Official SDKs cover node, which keeps boilerplate to a minimum.

Typical builds: scheduled rank trackers that alert on position drops, competitor monitoring dashboards, and automated site-audit reports piped into Slack or a BI tool.

For agent workflows, the API is the path of least resistance until Outranking ships an MCP server. ask Claude to summarise this week's ranking shifts, have Cursor draft on-page fixes from a fresh site audit, and let Codex compare your backlink profile to a named competitor.

For the broader picture: full coverage on this tool.

HOOK IT TO YOUR STACK

Real Outranking API calls you'll write

outranking-apirest
#Get the top organic keywords for a domain
GET/v3/site-explorer/organic-keywords?target=mysite.com&limit=10
200 OK · 10 results
marketing automationpos 4 · vol 12.4k
email marketing softwarepos 6 · vol 8.9k
seo tools 2026pos 8 · vol 6.3k
best crm small businesspos 12 · vol 4.6k
Cron daily to track ranking shifts.
outranking-apirest
#Pull a competitor's backlink profile
GET/v3/site-explorer/backlinks?target=rival.com&limit=100
200 OK · 100 backlinks
Referring domains1,847
Domain Rating78
New backlinks (30d)+142
Lost backlinks (30d)-38
Pipe into a weekly Slack report.
outranking-apirest
#Trigger a fresh site audit
POST/v3/site-audit/scan
202 Accepted · scan_id: 7f2a
Statusqueued
Estimated finish~4 min
Webhook callbackconfigured
Last scan issues47 (12 critical)
TMB SCORE FOR OutrankingAgent fit: 4/10

Endpoints illustrative. Confirm exact paths against the live API docs before integrating.

How much does the Outranking API actually cost?

Verify on docs

Outranking publishes an API, but per-tier gating wasn't extracted automatically.

  • Most likely scenario: API access is either included in all paid plans, or it's gated to higher tiers and we need to verify on the live docs page.
  • Until verified, treat the question "which plan unlocks the API" as open. Don't budget on the assumption it's free with the cheapest paid plan.

API at a glance

Auth method
SDK languages
node
OpenAPI spec
Webhooks
Structured outputs

What you can build with the Outranking API

Three personas, three different shapes of build. Pick the row that matches how you actually ship.

SOLO DEV / FOUNDER

Glue Outranking into your daily workflow

  • Pull a digest of ranking changes into your morning Slack
  • Trigger a one-off backfill when something looks off
  • Pipe data into your own SQLite for ad-hoc queries
Effort: A weekend, one Node or Python script
AGENCY / CONSULTANT

Sell Outranking reporting at scale

  • White-label Outranking data into client-branded dashboards
  • Run scheduled multi-account reports without logging into the Outranking UI
  • Cross-reference with the rest of the client's stack (CRM, analytics, ad spend)
Effort: 1-2 weeks, hits multi-tenant auth quickly
IN-HOUSE ENGINEER

Production pipelines for Outranking

  • Real-time sync into your warehouse on a cron
  • Custom alerts the dashboard's built-in alerting can't express
  • Backfill + idempotency handling for Outranking data older than the dashboard exposes
Effort: Multi-week project, expect rate-limit tuning

Quickstart template

# Starter template — endpoint paths and SDK package names come from
# the Outranking API docs: https://www.outranking.io/

curl -X GET "https://www.outranking.io/<your-endpoint>" \
  -H "Authorization: Bearer $TOKEN" \
  -H "Accept: application/json" | jq .

Template only. Endpoint paths, exact base URL, and auth header format come from outranking.io.

Limits and gotchas

  • No OpenAPI spec — you write typed clients by hand or use a third-party generator on the docs HTML.
  • Official SDKs: node. Use them to skip auth boilerplate and get type safety.
  • Rate limits: always read the docs page before scaling — the published limit is usually lower than the practical one and overages can be expensive.
4/10

Agent-readiness verdict

Skip for agent workflows. Outranking has documented API access and Node SDK support, but lacks MCP, OpenAPI specs, and structured outputs that modern AI agents need. Without these integrations, you'll spend time on custom wrappers instead of letting Claude or Cursor work autonomously.

Public API with docsMultiple SDK languages

Outranking API FAQ

Does Outranking have a public API?+
Yes — REST API at outranking.io.
Does Outranking have official SDKs?+
Yes — official SDKs for node.

Sources

Joonas Rotko
Joonas RotkoAuthor & Founder of That Marketing Buddy

10+ years in digital marketing. I review marketing software for AI-stack fit: real pricing, MCP and API support, and how cleanly each tool drops into an AI agent workflow, cross-checked against verified data and real user feedback.

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