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Blotato

Blotato API

Yes. Blotato publishes a public REST API. See help.blotato.com/api/start for pricing details.

MCP also available
Open API docsTry Blotato
Public REST API documentedAgent-readiness 6/10
Data from Buddy's database, auto-rechecked weekly

What is the Blotato API?

The Blotato API is a public REST interface to posts, schedules, engagement metrics, and mentions. Auth method is documented on the official API reference. No official SDK was detected, so most teams hit it directly with HTTP clients.

Typical builds: cross-channel scheduling pipelines fed from a Notion content calendar, real-time mention monitoring with sentiment scoring, and weekly engagement reports auto-generated from raw post data.

For agent workflows specifically, the official MCP server is usually less code than the REST API. The API still wins for scheduled jobs, dashboards, and anything outside an LLM-driven flow.

For the broader picture: Blotato review, full pricing breakdown, .

HOOK IT TO YOUR STACK

Real Blotato API calls you'll write

blotato-apirest
#Schedule a post across LinkedIn and X
POST/v1/posts
201 Created · 2 scheduled
LinkedInFri 14:00 EST
X / TwitterFri 14:00 EST
Approvalauto
blotato-apirest
#Get top posts by engagement this week
GET/v1/posts?sort=-engagement&period=7d
200 OK · top 5
MCP rundown thread4.2k
Pricing teardown2.8k
Tool comparison1.9k
blotato-apirest
#Pull mention stream for our brand
GET/v1/mentions?brand=tmb&since=24h
200 OK · 18 mentions
Positive sentiment12
Neutral5
Needs reply1
TMB SCORE FOR BlotatoAgent fit: 6/10
Read review →

Endpoints illustrative. Confirm exact paths against the live API docs before integrating.

How much does the Blotato API actually cost?

Verify on docs

Blotato publishes an API, but per-tier gating wasn't extracted automatically.

  • Most likely scenario: API access is either included in all paid plans, or it's gated to higher tiers and we need to verify on the live docs page.
  • Until verified, treat the question "which plan unlocks the API" as open. Don't budget on the assumption it's free with the cheapest paid plan.

API at a glance

Auth method
—
SDK languages
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OpenAPI spec
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Webhooks
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Structured outputs
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Blotato also has an MCP server

If you're wiring Blotato into Claude / Cursor / Codex, the MCP server is usually less code than the REST API.

See Blotato MCP page

What you can build with the Blotato API

Three personas, three different shapes of build. Pick the row that matches how you actually ship.

SOLO DEV / FOUNDER

Glue Blotato into your daily workflow

  • Pull a digest of fresh activity into your morning Slack
  • Trigger a one-off backfill when something looks off
  • Pipe data into your own SQLite for ad-hoc queries
Effort: A weekend, one Node or Python script
AGENCY / CONSULTANT

Sell Blotato reporting at scale

  • White-label Blotato data into client-branded dashboards
  • Run scheduled multi-account reports without logging into the Blotato UI
  • Cross-reference with the rest of the client's stack (CRM, analytics, ad spend)
Effort: 1-2 weeks, hits multi-tenant auth quickly
IN-HOUSE ENGINEER

Production pipelines for Blotato

  • Real-time sync into your warehouse on a cron
  • Custom alerts the dashboard's built-in alerting can't express
  • Backfill + idempotency handling for Blotato data older than the dashboard exposes
Effort: Multi-week project, expect rate-limit tuning

Quickstart template

# Starter template — endpoint paths and SDK package names come from
# the Blotato API docs: https://help.blotato.com/api/start

curl -X GET "https://help.blotato.com/<your-endpoint>" \
  -H "Authorization: Bearer $TOKEN" \
  -H "Accept: application/json" | jq .

Template only. Endpoint paths, exact base URL, and auth header format come from help.blotato.com/api/start.

Limits and gotchas

  • No OpenAPI spec — you write typed clients by hand or use a third-party generator on the docs HTML.
  • No official SDK detected. Plan on hitting the API directly with your HTTP client of choice.
  • Rate limits: always read the docs page before scaling — the published limit is usually lower than the practical one and overages can be expensive.
6/10

Agent-readiness verdict

Moderate agent-fit. Blotato has an official MCP server and documented public API, which covers the core integration paths for agent workflows. The main limitation is the absence of OpenAPI specs and structured output support, which would otherwise streamline parsing and automation of its content remixing and publishing features.

MCP server availableOfficial MCP (on tool's own domain)Public API with docsPublishes llms.txt for AI agents

Blotato API FAQ

Does Blotato have a public API?+
Yes — REST API at help.blotato.com/api/start.
Should I use the API or the MCP server for Claude / Cursor / Codex?+
Prefer the MCP server for agent workflows — it's less code and pre-handles auth flows. Use the REST API for scheduled jobs, dashboards, and anything outside an LLM-driven flow.

Sources

Joonas Rotko
Joonas RotkoAuthor & Founder of That Marketing Buddy

10+ years in digital marketing. I review marketing software for AI-stack fit: real pricing, MCP and API support, and how cleanly each tool drops into an AI agent workflow, cross-checked against verified data and real user feedback.

About meHow I review