Sender Pricing: How Much Free Email Can You Send?

The free-forever plan gives you a genuine starting point with enough contacts and email sends to run your first campaigns at no cost. Sender's free tier includes automation features that many competitors reserve for paid plans, so you can test triggered sequences without spending money. For beginners learning email marketing fundamentals, this provides hands-on experience without any financial risk. Upgrade to Standard when you need higher contact limits, more sends, or want to remove Sender branding from emails.

Standard at $7/month is one of the cheapest paid email plans available, providing increased sending limits and additional features beyond the free tier. The low price point makes it accessible for small businesses that want professional email marketing without a significant monthly expense. For businesses that have outgrown the free plan but do not need advanced automation, Standard covers the essentials reliably. Move to Professional when you need advanced automation capabilities or higher sending limits for growing campaigns.

Professional adds advanced automation and higher sending limits for businesses with more sophisticated email marketing needs. The expanded automation capabilities support complex workflows like multi-step conditional sequences and behavioral triggers that drive revenue. For companies where email is a primary sales and communication channel, the advanced features help optimize campaign performance over time. If your email strategy is relatively straightforward, Standard provides enough capability at a lower cost.