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Moosend vs GetResponse: Which Offers Better Value for Beginners?

The email tool you choose will directly impact your open rates, automation capabilities, and revenue per subscriber. Moosend offers powerful email marketing at budget-friendly prices, while GetResponse brings more advanced features and AI tools. Both platforms handle email marketing and automation, but they target different needs and budgets. For a detailed cost comparison, check my Moosend Pricing and GetResponse Pricing breakdowns.

Updated Jun 3, 202634 tools in Email Marketing2,137 external reviews aggregated
Data from Buddy's database
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The Verdict

Moosend wins for most users due to its unbeatable value proposition.

You get unlimited emails, solid automation, and landing pages starting at just $9/month. GetResponse has more features, but the $19 starting price makes it harder to justify unless you specifically need webinars or SMS.

Before making your final decision, check my Moosend Pricing and GetResponse Pricing pages for the latest plan details and features included per tier.

If neither feels right, explore Moosend alternatives or GetResponse alternatives.

Moosend logo

Choose Moosend if

  • +Small businesses on tight budgets
  • +Users who need unlimited emails without breaking the bank
  • +Simple automation workflows
  • +Basic landing page creation
Try Moosend free30-day trial
GetResponse logo

Choose GetResponse if

  • +Businesses needing webinars and course creation
  • +Users who want AI-powered content generation
  • +SMS marketing campaigns
  • +Advanced automation with AI timing
Try GetResponse free14-day trial

Ratings

What reviewers say

Moosend holds a 4.7/5 average rating across 913 reviews. GetResponse holds a 4.3/5 average across 1,224 reviews. Moosend has a slightly higher rating.

Moosend logoMoosend
Platform
GetResponseGetResponse logo
G2
4.7
4.3
717 reviews721 reviews
Capterra
4.6
4.2
196 reviews503 reviews

4.65/5

913 total

Moosend leads

4.25/5

1,224 total

Market Presence

Ecosystem comparison

MoosendGetResponse
User reviews9131,224
Founded20111998
Team size50-100250-500
HQGRPL

Pricing

Which one costs more?

The pricing difference between these platforms is significant and often the deciding factor. For the full plan-by-plan breakdown with annual discounts, see my Moosend Pricing and GetResponse Pricing guides.

Plan / TierMoosendGetResponseNotes
Free Trial30 days free14 days freeMoosend offers longer trial period
Entry Level$9/mo$19/moUnlimited emails, basic automation, landing pages
Mid-TierCustom$59/moAdvanced features, more automation workflows
EnterpriseCustomCustomFull feature access, dedicated support

Buddy's Take on Pricing

Moosend wins decisively on pricing. At $9/month, you get unlimited emails, automation, landing pages, and forms with no hidden limits. GetResponse starts at $19/month for similar core features, making it more than double the cost. The value gap only widens when you consider that Moosend includes features in their basic plan that GetResponse reserves for higher tiers.

Keep in mind that the cheapest plan is not always the best value. Consider which features you actually need and how pricing changes as your subscriber list grows. My Moosend Pricing and GetResponse Pricing pages have the complete tier-by-tier breakdowns.

Your Cost

What would you actually pay?

Select your contacts count. See the real price on both tools.

Moosend logo
Moosend

$16/mo

Pro plan at 1,000 contacts

GetResponse logo
GetResponse

$16/mo

Starter plan at 1,000 contacts

Same price at this tier.

At Scale

How costs diverge as you grow

1K contactsSame
Moosend
$16
GetResponse
$16
10K contactsGetResponse cheaper
Moosend
$88
GetResponse
$69
50K contactsGetResponse cheaper
Moosend
$315
GetResponse
$259
100K contactsGetResponse cheaper
Moosend
$624
GetResponse
$469

Features

Capability comparison

Moosend keeps things lean: email, automation, and landing pages without the feature bloat. GetResponse packs in webinars, conversion funnels, and a website builder alongside its email tools. Both handle automation well, but their pricing and feature scope tell very different stories about who they're built for.

Capability
Moosend logoMoosend
GetResponse logoGetResponse
Email Marketing
Marketing Automation
Landing Pages
AI Content Generation
Webinars
SMS Marketing
A/B Testing
Integrations
Analytics & Reporting
Customer Support

Moosend covers all the email marketing essentials remarkably well. You get unlimited email sends, solid automation workflows, landing pages, and subscription forms. The drag-and-drop editor works smoothly, and the analytics give you the insights you need. Where Moosend falls short is in advanced features like AI content generation, webinars, and SMS marketing.

GetResponse shines with its AI-powered tools that can write email content, optimize subject lines, and determine the perfect send time for each subscriber. The platform also includes webinar hosting, SMS marketing, and advanced automation workflows. However, these premium features come at a premium price that many small businesses can't justify.

For most email marketing needs, Moosend's feature set is more than sufficient. The automation builder handles complex workflows, the landing page creator produces professional results, and the email editor makes creating campaigns simple. GetResponse's extra features are nice-to-have rather than must-have for most users.

AI & Integrations

Which fits your stack better?

API access, automation connectors, and AI readiness. The tools that connect to your stack save you the most time.

Moosend logoMoosend
GetResponse logoGetResponse
MCP ServerConnect to AI assistants (Claude, Cursor)
REST APIBuild custom integrations
ZapierNo-code automation
Make (Integromat)Advanced workflow builder
Security
SSO
2FA
Ecosystem
Supportlive-chat, email, phonelive-chat, email

Who It's For

Who should choose which?

Moosend logo

Choose Moosend if you...

  • +Your budget is under $20/month
  • +You need unlimited email sends without restrictions
  • +Simple automation workflows meet your needs
  • +You want excellent customer support
  • +You're a small business or solopreneur
GetResponse logo

Choose GetResponse if you...

  • +You need AI-powered content generation
  • +Webinars are part of your marketing strategy
  • +SMS marketing is important to your business
  • +You want advanced automation with AI timing
  • +Budget isn't your primary concern

Final recommendation

The bottom line

For most small businesses and marketers, Moosend is the clear winner. It offers professional email marketing capabilities, solid automation, and landing pages at a price that won't break the bank. The $9/month starting price makes it accessible to virtually any business, and the unlimited email sends mean you won't face surprise charges as you grow.

GetResponse makes sense if you specifically need its advanced features like webinars, AI content generation, or SMS marketing. These are powerful tools that can justify the higher cost for the right business. However, most users will find Moosend's feature set sufficient for their needs while keeping significantly more money in their pocket.

For small businesses and marketers evaluating these two platforms: Moosend's 30-day free trial lets you test its core functionality. If you find yourself needing webinars or AI content tools, then consider upgrading to GetResponse. For the majority of use cases, Moosend will handle everything needed at half the price.

If neither Moosend nor GetResponse feels like exactly what you need, browse my best email marketing software roundup for a wider look at the market.

I also have dedicated pages for Moosend alternatives and GetResponse alternatives if you want to explore platforms that compete directly with either option.

For similar head-to-head matchups, check out beehiiv vs GetResponse, Campaign Monitor vs GetResponse, Kit vs GetResponse.

FAQ

Frequently Asked Questions

For most users, yes. Moosend offers better value with unlimited emails starting at $9/month versus GetResponse's $19/month starting price.

Moosend is significantly cheaper, starting at $9/month compared to GetResponse's $19/month entry price.

Yes, both platforms support CSV imports for contact lists. You'll need to recreate automations and templates.

No, Moosend doesn't include webinar hosting. GetResponse includes webinars in their Creator and Enterprise plans.

Moosend is known for more responsive customer support, while GetResponse offers 24/7 support but with mixed user feedback.

Yes, both Moosend and GetResponse include unlimited email sends in all paid plans.

Moosend is more beginner-friendly with its simpler interface and lower price point, making it less overwhelming for new users.

More on these tools

Joonas Rotko

Joonas Rotko

Author & founder of That Marketing Buddy

I score marketing software for AI-stack fit (MCP, API, agent-readiness), backed by 10+ years in digital marketing. This comparison is based on structured data from 34 tools in the Email Marketing category.

Data checked daily34 tools in databaseResearch-based comparison

This page may contain affiliate links. I earn a commission at no extra cost to you. This never influences the comparison.

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