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Mangools vs SE Ranking: cheaper bundle or fuller suite?

Traditional SEO suites · Verified · By Joonas Rotko

Mangools logo

Mangools

Hands-on

From Mangools Basic, billed annually

$37.70/mo

$61/mo billed monthly

SE Ranking logo

SE Ranking

Hands-on

From Core, billed annually

$103.20/mo

$129/mo billed monthly

Quick answer

Mangools is the cheaper fit in all three setups. Mangools Basic ($61/month billed monthly) already covers one site with AI prompt tracking, while SE Ranking Core ($129/month billed monthly) costs more than double. SE Ranking adds daily rank tracking, a full site audit and Search Console and Analytics connections. Prices verified 1 Oct 2026.

Across the three setups below: Mangools in 3 of 3 scenarios.

Which one fits you?

  1. Small business owner, one website

    Mangools logo

    Mangools

    My pick

    $37.70/mo billed annually

    Mangools Basic covers one site and 200 keywords, plus 500 AI prompts, for $61/month billed monthly. SE Ranking Core also fits, at $129/month billed monthly.

    Why this pick, and when to skip it

    Skip it if you want daily rank checks, a full site audit and Google Search Console in one login. SE Ranking Core has all three.

  2. Solo marketer or consultant, 3 client sites

    Mangools logo

    Mangools

    My pick

    $52.70/mo billed annually

    Mangools Premium fits three client sites at $81/month billed monthly, with white-label ranking reports built in. SE Ranking Core fits too, at $129/month billed monthly.

    Why this pick, and when to skip it

    Skip it if your client work leans on site audits and backlink data more than keyword research. SE Ranking Core includes both.

  3. Small agency, about 10 clients

    Mangools logo

    Mangools

    My pick

    $97.70/mo billed annually

    Mangools Agency fits a ten-client brief at $141/month billed monthly or $97.70/month billed annually, with white-label reports and 6 seats included. SE Ranking fits only on annual billing, at $204.20/month billed annually, because the Agency Pack is yearly only.

    Why this pick, and when to skip it

    Skip it if you want a full site audit and Search Console connections for every client and are happy to sign a yearly contract. SE Ranking includes both.

Neither fits? See the alternatives, or take the 2-minute recommendation.

How are Mangools and SE Ranking really different?

  • Entry price

    Mangools
    Basic: $61/month billed monthly
    SE Ranking
    Core: $129/month billed monthly

    Mangools costs less than half as much at the bottom of the range, on either billing basis.

  • AI search tracking

    Mangools
    500 prompts across ChatGPT, Google AI Overviews, Google AI Mode, Gemini, Claude, Grok, Mistral, Llama, on every paid plan
    SE Ranking
    Google AI Overview tracking on keywords plus 100 prompts across AI Overviews, AI Mode, ChatGPT, Gemini, Perplexity on Core

    Mangools gives you more prompts and more engines at the lower price. SE Ranking adds Overview tracking per keyword.

  • Site audit and backlinks

    Mangools
    20 site analysis requests a day on Basic and 100k / mo of backlink data
    SE Ranking
    250,000 pages crawled a month on Core, with backlink data included

    If you need to crawl and fix a whole site, SE Ranking does that. Mangools is built for keyword research.

  • Rank tracking frequency

    Mangools
    weekly on Basic and Premium, daily on Agency
    SE Ranking
    daily on every plan, Top 100 deep

    SE Ranking checks rankings daily from its first plan. Mangools reaches daily only at the top tier.

  • White label and contract terms

    Mangools
    White-label ranking reports on every paid plan, monthly or annual
    SE Ranking
    White label needs the Agency Pack at $69/month billed annually, yearly only

    An agency that wants to pay monthly can only do it on Mangools.

What will Mangools or SE Ranking cost for your setup?

The cheapest plan that covers each setup, add-ons included. Prices exclude VAT.

Small business owner, one website

1 site · 100 tracked keywords · AI search visibility: Google AI Overview tracking or AI prompt tracking (10 prompts) · 1 user

ToolMonthlyYearly, per month

Mangools

My pick
$61
$37.70

Mangools Basic

Above 200 tracked keywords: Mangools Premium (+$15/mo, billed annually).

SE Ranking

$129
$103.20

Core

Above 10 sites: Growth (+$120/mo, billed annually).

See Mangools plans
Usage, limits and billing

Mangools

  • Uses 1 of unlimited sites, 100 of 200 tracked keywords, 10 of 500 AI prompts.
  • AI visibility covered by AI prompt tracking (10 prompts).
  • On monthly billing: $732 a year.
  • On annual billing: $452.40 a year.
  • Above 500 AI prompts: nothing published fits.

SE Ranking

  • Uses 1 of 10 sites, 100 of 2,000 tracked keywords.
  • AI visibility covered by Google AI Overview tracking and AI prompt tracking (10 prompts).
  • On monthly billing: $1,548 a year.
  • On annual billing: $1,238.40 a year.
  • Above 2,000 tracked keywords: Growth, $120/mo more.

Solo marketer or consultant, 3 client sites

3 sites · 300 tracked keywords · client reports · 1 user

ToolMonthlyYearly, per month

Mangools

My pick
$81
$52.70

Mangools Premium

Above 700 tracked keywords: Mangools Agency (+$45/mo, billed annually).

SE Ranking

$129
$103.20

Core

Above 10 sites: Growth (+$120/mo, billed annually).

See Mangools plans
Usage, limits and billing

Mangools

  • Uses 3 of unlimited sites, 300 of 700 tracked keywords.
  • On monthly billing: $972 a year.
  • On annual billing: $632.40 a year.

SE Ranking

  • Uses 3 of 10 sites, 300 of 2,000 tracked keywords.
  • On monthly billing: $1,548 a year.
  • On annual billing: $1,238.40 a year.
  • Above 2,000 tracked keywords: Growth, $120/mo more.

Small agency, about 10 clients

10 sites · 1,000 tracked keywords · 100 AI prompts · 10 white-label reports · client reports · 3 users

ToolMonthlyYearly, per month

Mangools

My pick
$141
$97.70

Mangools Agency

Above 1,500 tracked keywords: nothing published fits.

SE Ranking

Annual only
$204.20

Core with Agency Pack and 2 extra manager seats

Above 10 sites: Growth with Agency Pack (+$88/mo, billed annually).

See Mangools plans
Usage, limits and billing

Mangools

  • Uses 10 of unlimited sites, 1,000 of 1,500 tracked keywords, 100 of 500 AI prompts, 10 of unlimited white-label reports.
  • On monthly billing: $1,692 a year.
  • On annual billing: $1,172.40 a year.
  • Above 500 AI prompts: nothing published fits.

SE Ranking

  • Uses 10 of 10 sites, 1,000 of 2,000 tracked keywords, 100 of 100 AI prompts, 10 of unlimited white-label reports.
  • On annual billing: $2,450.40 a year.
  • Above 2,000 tracked keywords: Growth with Agency Pack, $88/mo more.
  • Above 100 AI prompts: Core with AI Search and Agency Pack, $71.20/mo more.
  • Agency Pack requires annual billing.
How I calculated this

For each tool I price every current plan plus the add-ons a setup needs, from the vendor's published prices only, and take the cheapest. Monthly and annual billing are priced separately. When a limit or price isn't published, the tool shows as not fitting instead of a guess.

  • Small business owner, one website: One site and about 100 keywords, enough for your core service and location terms. For AI search, either Google AI Overview tracking or 10 tracked AI prompts counts. One login.
  • Solo marketer or consultant, 3 client sites: Three client sites at about 100 keywords each, with client reports. One person does the work.
  • Small agency, about 10 clients: Ten clients at about 100 keywords and 10 AI prompts each, with a white-label report for every client. Google AI Overview tracking alone doesn't count here, since clients ask about ChatGPT too. Three people log in.SE Ranking, monthly billing: Not sold on monthly billing (Agency Pack is annual-only).

Mangools vs SE Ranking side by side

I compare SEO suites on: Real cost for your setup, both billing bases; AI search visibility: which engines, how many prompts, which plan; Sites and tracked keywords per plan; Client reporting and white label; Users and seat price; Ease of setup for a non-specialist.

Mangools and SE Ranking compared on the main buying criteria
Real cost for your setup, both billing basesBasic: $61/mo monthly, $37.70/mo annuallyCore: $129/mo monthly, $103.20/mo annually
AI search visibility: which engines, how many prompts, which plan500 prompts across ChatGPT, Google AI Overviews, Google AI Mode, Gemini, Claude, Grok, Mistral, Llama, every paid plan100 prompts across AI Overviews, AI Mode, ChatGPT, Gemini, Perplexity on Core, 250 on Growth
Sites and tracked keywords per planUnlimited domains, 200 keywords on Basic10 projects, 2,000 keywords on Core
Client reporting and white labelWhite-label ranking reports on every paid plan, no add-on price published10 reports on Core; white label through the Agency Pack, yearly only
Users and seat price1 user on Basic, 4 on Premium1 user on Core; extra seats from $16/user per month
All details, including automation and AI workflows
All compared details for Mangools and SE Ranking
Ease of setup for a non-specialistA free plan to start; no paid trial publishedA 14-day trial, no card needed
Plan prices (full detail)Basic: $61/month billed monthly or $37.70/month billed annually. Premium: $81/month billed monthly or $52.70/month billed annually. Agency: $141/month billed monthly or $97.70/month billed annually.Core: $129/month billed monthly or $103.20/month billed annually. Growth: $279/month billed monthly or $223.20/month billed annually. Enterprise: custom pricing.
AI search visibility (full detail)AI Search Watcher tracks 500 prompts across ChatGPT, Google AI Overviews, Google AI Mode, Gemini, Claude, Grok, Mistral, Llama, with the same allowance on Basic, Premium and Agency.Core tracks 100 prompts and Growth 250, across AI Overviews, AI Mode, ChatGPT, Gemini, Perplexity. Google AI Overview appearances are also flagged on each tracked keyword. The AI Search add-on adds 200 more prompts, from $89/month billed monthly.
Keyword research and tracking volume100 keyword research and 100 SERP analysis requests a day on Basic. Tracked keywords rise from 200 to 1,500 on Agency.2,000 tracked keywords on Core and 5,000 on Growth, with extra keyword packs sold as add-ons.
Site audit and crawl depth20 site analysis requests a day on Basic, rising to 150 on Agency. This is not a full-site crawler.250,000 pages crawled a month on Core and 2,000,000 on Growth.
Integrations and automationAPI access and MCP access on every paid plan. WordPress, Search Console and Analytics connections are not stated on the plans or FAQ pages.Google Search Console, Google Analytics 4, WordPress, Zapier and Make connections. API and MCP access on Core and Growth.
Trial, refunds and supportNo paid trial published; the free plan is the way in. The refund window is 48 hours after payment, not days.14-day trial without a card. No money-back guarantee. Support by chat, email; Customer Success on higher tiers.

Who should pick Mangools, and who should pick SE Ranking?

Mangools logo

Mangools

Hands-on
  • Best for small business owners
  • Best for consultants managing a few sites
  • Best for small agencies

Mangools bundles a working AI Search Watcher, 500 prompts a month across ChatGPT and other engines, on every paid plan starting at $61/month billed monthly. It suits keyword research first, with AI tracking and white label reports already shipped rather than promised.

Best for: Keyword research with AI tracking bundled in.

Strengths

  • AI Search Watcher, 500 prompts, on every plan.
  • A genuine free plan, separate from Basic.
  • White label reports on every paid plan.

Limits

  • The AI prompt allowance is 500 on every paid plan, so Premium and Agency add no AI headroom.
  • Basic includes no extra seats.
  • Refunds only within 48 hours of paying.

Skip it if site auditing, not keyword research, is the main job.

Mangools reviewMangools alternatives

SE Ranking logo

SE Ranking

Hands-on

SE Ranking fits rank tracking, audits and AI search tracking into a $129/mo entry plan, billed monthly. The catch: white label and extra API volume need a yearly contract.

Best for: Small businesses and solo consultants who want AI tracking included.

Strengths

  • AI Overviews plus 100 AI prompts a day on Core.
  • 10 projects and 2,000 keywords on the entry plan.
  • A 14-day trial, no card needed.

Limits

  • White label and extra API volume are yearly only.
  • No refunds once you have paid.
  • Core keeps 6 months of history.

Skip it if you need white label but will not commit to a year.

SE Ranking reviewSE Ranking pricingSE Ranking alternatives

My pick: Mangools in 3 of 3 scenarios.

See Mangools plansSee SE Ranking plans

Neither Mangools nor SE Ranking? Try these

  • Semrush logo

    Semrush

    From $117.33/mo billed annually

    Pick it if crawl depth, backlink scale and reporting integrations matter more than price. It costs more than either of these two.

    Semrush reviewSemrush alternatives

  • Seobility logo

    Seobility

    From €47.92/mo billed annually

    Pick it if the job is auditing and fixing your own site on a euro-priced budget, and you can wait on its own AI prompt tracking.

    Seobility reviewSeobility alternatives

  • Ahrefs logo

    Ahrefs

    From $29/mo billed monthly

    Pick it if backlink research is the main job and neither tool's backlink index is deep enough for you.

    Ahrefs reviewAhrefs alternatives

Switching between Mangools and SE Ranking

Free assisted migration at SE Ranking: Annual plans only. On a monthly plan you import projects and keyword lists yourself. Mangools has a free plan, and SE Ranking has a 14-day trial with no card, so you can set up the new account before cancelling the old one.

What would change my pick?

  • SE Ranking selling the Agency Pack on monthly billing would remove the contract gap for agencies.
  • Mangools adding Google AI Overview tracking on keywords, or a full site crawler, would close the two gaps that decide the skip-if cases.
  • A price change on either side. The picks recalculate on their own.

Mangools vs SE Ranking: questions people ask

Is Mangools cheaper than SE Ranking?

Yes. Mangools Basic is $61/month billed monthly and SE Ranking Core is $129/month billed monthly. On annual billing it is $37.70/month billed annually against $103.20/month billed annually.

Which is better for a small business, Mangools or SE Ranking?

Mangools, if one site and a keyword list is the whole job. Basic fits at $61/month billed monthly. SE Ranking Core fits too, at $129/month billed monthly. Pick SE Ranking if you also want daily rank checks and a full site audit.

Does Mangools track AI search like SE Ranking does?

Both do. Mangools tracks 500 prompts across ChatGPT, Google AI Overviews, Google AI Mode, Gemini, Claude, Grok, Mistral, Llama on every paid plan. SE Ranking Core tracks 100 prompts across AI Overviews, AI Mode, ChatGPT, Gemini, Perplexity and also flags Google AI Overview appearances on each tracked keyword.

Which is better for a small agency, Mangools or SE Ranking?

Mangools, on price and contract terms. Agency is $141/month billed monthly and fits monthly or annually. SE Ranking fits at $204.20/month billed annually, only on a yearly contract.

Does SE Ranking have a free trial?

Yes, a 14-day trial with no card needed. Mangools publishes no paid trial but has a free plan.

Can I get a refund from Mangools or SE Ranking?

Mangools refunds within 48 hours of paying. SE Ranking has no money-back guarantee, so use its trial first.

How I verified this

Every price and limit here comes from the vendors' own pages, last checked . Mangools: hands-on. SE Ranking: hands-on.

Sources and changelog

60 facts from 9 source pages, oldest checked 29 Sep 2026.

  • : New page. Mangools is the pick in all three setups; SE Ranking is the alternative for daily tracking and site audits.
Spot something out of date?Vendors and readers, send me the correct fact.

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