Clickfunnels Pricing: Plans, Costs, and the 30-Day Guarantee

The Launch plan at $97/month includes all core funnel building features, 10K contacts, and currently unlimited funnels. For solo entrepreneurs building their first sales funnels, this covers the essentials without paying for team seats or agency-level capacity. The 14-day trial and 30-day money-back guarantee give you up to 44 days to evaluate the platform with minimal risk. Consider Scale once your contact list approaches 10K or you need API access and priority support.

Scale expands your capacity to 75K contacts and adds priority support and API access, supporting businesses that have validated their funnels and are now scaling traffic and revenue. The API access enables custom integrations with your existing tech stack. With up to 6 courses included, this tier also works for businesses selling digital products alongside their funnels. Move to Optimize when you need more team members or your contact list exceeds 75K.

Optimize supports 150K contacts and up to 10 team members, making it practical for agencies managing multiple client funnel projects simultaneously. The higher contact limit accommodates agencies aggregating contacts across several client campaigns. Advanced customization options help create client-specific funnel experiences. Dominate only becomes necessary if you need more than 150K contacts or require VIP onboarding and support.

Dominate provides the maximum capacity at 400K contacts, VIP support, and private onboarding for large-scale operations. This tier is designed for organizations where funnels drive significant revenue and slow support has a measurable business cost. Private onboarding helps complex organizations configure the platform correctly from the start. If your contact volume and support needs fit within Optimize's limits, the lower tier is more cost-effective.

Scale supports up to 6 courses alongside the full funnel building toolkit, making it a combined course delivery and marketing platform. You get the email marketing tools needed to promote courses and the funnel builder to create enrollment sequences. For creators selling multiple digital products, the 75K contact limit and course capacity cover most growth stages. If you only sell one or two courses and have under 10K contacts, Launch may be sufficient at a lower price.